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Acorn Marketing and Research Consultants (HK) Ltd, Taiwan Branch

ACORN is one of the largest independent Asian research networks providing strong local insights across Asia. We specialize in problem solving research and modeling including: brand & product positioning, rejuvenation, configuration, pricing, customer loyalty and marketing effectiveness tracking.

Our growth in almost thirty years has been attributed to our commitment to thinking together with our clients. For this reason, we have earned ourselves the reputation for quality, insightful, actionable research for marketing decisions.

We manage research in over 30 countries spanning Australia, South-East Asia, North Asia, the Middle-East (including India, Africa); Western/Eastern Europe and the United States.

Our Group offices include countries of Singapore, Malaysia, Thailand, Indonesia, Vietnam, Hong Kong, China, Taiwan, Korea and Japan. We are capable of coordinating regional research in these countries and other Asian countries through our associates.

 

Commercial affiliations

  The Acorn Group


Research conducted in:

Research conducted in:
Regions: Countries:
  • Asia (Pacific)
 
  • China
  • Hong Kong
  • Indonesia
  • Japan
  • Korea, Republic of
  • Malaysia
  • Singapore
  • Taiwan
  • Thailand
  • Vietnam

Specialised in = Specialisation

Scope of business:

Scope of business:
Market Sectors: Research Solutions: Research services:
Specialised in Beverages
Specialised in Consultancy
Specialised in Financial Services
Specialised in New Products
Specialised in Tobacco / Cigarettes

Advertising / Public Relations
Airlines
Automotive
Apparel / Clothing
Casinos/Gambling
Consumer Services
Cosmetics / Hygiene
Affluent
Children
College / University Students
Ethnic - General / Multi-cultural
Mature / Seniors
Mothers
Parents
Teenagers / Youth
Durables / Electrical Goods
Detergents
Electronics
Entertainment Industry
Movie / Film / TV Previews
Fashion Industry
Healthcare / Pharmaceutical
Petrol / Oil / Gas
Drug Stores / Pharmacies
Fast Food Industry
Restaurants / Food Service
Service Industries
Technology
Telecommunications
Textile / Fashion / Clothing
Travel / Tourism / Sport / Leisure
Specialised in Advertising Tracking
Specialised in Brand Research
Specialised in Concept / Positioning Development
Specialised in Tracking Studies
Specialised in Usage & Attitude Studies

Copy Testing
Concept Testing
Consumer Research
Corporate Image Research
Customer Satisfaction Studies
Demographic Research
Employee Research
Ethnographic Research
Image Studies
International Studies
Lifestyle & Value Trends
Knowledge Management
Mystery Shopping
Car Clinics
Product Development
Product Testing
Packaging / Design
Pricing Studies
Projective Techniques
Psychological / Motivational Research
Psychographic Research
Controlled Store Tests
Exit Interviews
Segmentation Research
Senior Citizen / Mid-life
Statistic Analysis
Website Usability
Questionnaires
PAPI
CAPI
CATI
Mail
Online
Mystery shoppers
Focus groups
in-depth interviews
Recruiting

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Unit A, 11th Floor
222 Fu Xing South Road, Section 1
10666 Taipei
Taiwan
Phone: +886-2-2778.2210
Fax: +886-2-2778.2230
E-mail
Website



Key people
Mr Kok Woi Lee

ESOMAR Member
Kok Woi Lee

Consultant
Founded in: 1993
Employees: 16
Interviewers: 250