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Q Solutions

Full-service marketing research firm, providing insightful marketing guidance and customized research solutions to our Fortune 500 clients since 1993. Full ISO - 9001 quality certification of both Quali & Quanti processes.

Only TRULY bicultural and bilingual research service in Mexico with extensive experience coordinating and conducting studies throughout the greater Latino market - North, Central and South America. Specialization in pharmaceutical, high tech, consumer products, business-to-business. Qualitative division, ranked among top ten in Mexico offers expertise moderation, 2 “state of the art” focus group facilities and lounges for comfortable 15 person seating, “out of box” techniques, observational research, Perception Analyzer advertising testing. Qual/Quant expertise in: Advertising testing, new product launches, brand equity modelling, attitudes segmentation, brand architecture, etc. As well as offering innovative techniques such as eye-tracking and measurement of emotions.

Full access to cutting age data colletion systems such as: Hand-held, CAPI, CATI, Webcasting and traditional methods as: door to door; CLT: Gang Survey, Hall Test, B2B, Hospitals, etc.
 

Certification and endorsing bodies

  ISO 9001:2000
 

Research conducted in:

Research conducted in:
Regions: Countries:
  • America (South)
  • America (North)
 
  • Mexico
  • United States (USA)

Specialised in = Specialisation

Scope of business:

Scope of business:
Market Sectors: Research Solutions: Research services:
Specialised in Advertising / Public Relations
Specialised in Beverages
Specialised in Cosmetics / Hygiene
Specialised in Healthcare / Pharmaceutical

Automotive
Catering / Hospitality
Durables / Electrical Goods
Detergents
Energy / Utilities
Financial Services
Foods / Nutrition
Media
Telecommunications
Specialised in Advertising Research
Specialised in Brand Research
Specialised in Business-to-business
Specialised in Children / Youth's Research
Specialised in Concept Testing
Specialised in Consumer Research

PAPI
CAPI
CATI
Mail
Focus groups
in-depth interviews
Recruiting

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Homero 1425 - Suite 902
Col. Polanco
11510 México
DF
Mexico
Phone: +52-55-5395.8838
Fax: +52-55-5395.4516
E-mail
Website



Key people
Ms. Ellen Lerek
Mr. Julio Castañeda

ESOMAR Member
Ellen Lerek

Full Service Agency
Founded in: 1990
Employees: 15
Interviewers: 25