ESOMAR Directory of Research

Ipsos Poland is a full service research agency, part of the Ipsos multinational research group, present in 84 countries around the world. The company specialises in marketing, advertising, loyalty and opinion research. It applies a full range of branded qualitative and quantitative research methodologies.
Ipsos Poland provides marketing information and research support for customers in such sectors as FMCG, telecom, financial services, the media, fuels, pharmaceutics, advertising, the automotive industry and public institutions. It has its own qualitative research centre with web streaming, CATI at Home system, CAPI system and a nationwide network of 850 interviewers. Currently Ipsos Poland coordinates international projects in 30 countries

 

Commercial affiliations		Ipsos Group
Professional Associations		OFBOR (Polish Association of Public Opinion and Marketing Research)
Certification and endorsing bodies		PKPJA (Interviewer Performance Quality Control Certificate)

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Market Sectors:	Research Solutions:	Research services:
Detergents Financial Services Food Healthcare / Pharmaceutical Telecommunications Advertising / Public Relations Automotive Beverages Chemicals Confectionery Consultancy Cosmetics / Hygiene Durables / Electrical Goods Energy / Utilities IT / Software / Hardware Media / Entertainment Petrol / Oil / Gas Public Sector / Government Textile / Fashion / Clothing Tobacco / Cigarettes	Advertising Research Brand Research Consumer Research Concept Testing Tracking Studies Business-to-business Children / Youth's Research Customer Satisfaction Studies Data mining Employee Research Ethnographic Research Image Studies International Studies Media Testing New Product Development Omnibus Opinion Polling Packaging / Design Panels Pricing Studies Projective Techniques Product Testing Segmentation Research Semiotic and Cultural Analysis Senior Citizen / Mid-life Statistic Analysis Syndicated Research Usage & Attitude Studies Web Panel	Quantitative PAPI CAPI CATI Online Mystery shoppers Qualitative Focus groups in-depth interviews Recruiting Online focus groups