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Insight Institute AG

Insight's services cover conceptualisation, consulting, implementation and analysis, primarily of qualitative research projects. All research is conducted by a team of professional moderators and experienced interviewers, as well as other external experts. For quantitative - or combined - research projects, Insight cooperates with a network of professional partner institutes. Insight meets the challenges of modern markets, and the need to observe their individual high level of complexity, fast pace and information overflow, by conducting in-depth and accurate explorative research. Insight gives utmost priority to the precise definition of methodology, scientific questioning techniques as well as sound, application-oriented evaluations and analyses.
 

Commercial affiliations

  Independent

Professional Associations   

  VSMS - Swiss Research


Research conducted in:

Research conducted in:
Regions: Countries:
  • Worldwide
 
  • Australia
  • China
  • France
  • Germany
  • Hong Kong
  • Israel
  • Italy
  • Japan
  • Mexico
  • Netherlands
  • Singapore
  • Spain
  • Switzerland
  • Turkey
  • United Kingdom (GB)
  • United States (USA)

Specialised in = Specialisation

Scope of business:

Scope of business:
Market Sectors: Research Solutions: Research services:
Specialised in Advertising / Public Relations
Specialised in Financial Services
Specialised in Foods / Nutrition
Specialised in Healthcare / Pharmaceutical
Specialised in Telecommunications

Agriculture
Automotive
Beverages
Catering / Hospitality
Charity / Non-profit
Chemicals
Confectionery
Consultancy
Cosmetics / Hygiene
Durables / Electrical Goods
Detergents
Energy / Utilities
IT / Software / Hardware
Legal / Lawyers
Logistic / Mail / Transportation
Media
Petrol / Oil / Gas
Public Sector / Government
Retail / Wholesale
Textile / Fashion / Clothing
Tobacco / Cigarettes
Toys / Games
Travel / Tourism / Sport / Leisure
Specialised in Advertising Research
Specialised in Brand Research
Specialised in Image Studies
Specialised in International Studies
Specialised in Product Testing

Business-to-business
Children / Youth's Research
Concept Testing
Consumer Research
Customer Satisfaction Studies
Data mining
Demographic Research
Employee Research
Ethnographic Research
Media Testing
Audience Research
Product Research
Omnibus
Packaging / Design
Pricing Studies
Projective Techniques
Semiotic and Cultural Analysis
Senior Citizen / Mid-life
Usage & Attitude Studies
Web Panel
Desk Research
PAPI
CAPI
CATI
Mail
Online
Mystery shoppers
Focus groups
in-depth interviews
Recruiting
Online focus groups

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Bergstrasse 138
8032 Zurich
Switzerland
Phone: +41-44-387.9090
Fax: +41-44-387.9091
E-mail
Website



Key people
Mr. Thomas Gehrig
Mrs. Elisabeth Mlasko
Mr. Robert Schwarz

ESOMAR Member
Robert Schwarz

Qualitative Agency/Consultant
Founded in: 2005
Employees: 7
Interviewers: 20
Turnover: > CHF 2 Mio