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Directory
The ESOMAR Directory of Research houses all our directories in one location. So whether you're looking for a research agency, ESOMAR member, local association or ESOMAR representative you can find it here.
ESOMAR Directory of Research
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IROResearch Oy
IRO Research Oy (Ltd.) is a full service independent research agency. We have at our premises a fully equipped CATI center. We also offer fully equipped viewing facilities for qualitative fieldwork in the heart of Helsinki. Our strengths are knowledge in research planning, understanding of marketing and marketing communications and knowledge and experience of the Finnish market and people.
IRONet (Bellview Web) is our solution for conducting interviews over the World Wide Web. We do surveys over the Web both on issues related to the Web and on "traditional" marketing research. You always also have the opportunity to use our CATI-recruited IRONetPanel, which consists of more than 37.000 internet users.
If you want to know and understand Finnish consumer or b-to-b markets, please don't hesitate to contact us!
IRONet (Bellview Web) is our solution for conducting interviews over the World Wide Web. We do surveys over the Web both on issues related to the Web and on "traditional" marketing research. You always also have the opportunity to use our CATI-recruited IRONetPanel, which consists of more than 37.000 internet users.
If you want to know and understand Finnish consumer or b-to-b markets, please don't hesitate to contact us!
Professional Associations |
SMTL |
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= Specialisation
Scope of business:
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Advertising / Public Relations Healthcare / Pharmaceutical IT / Software / Hardware Media / Entertainment Telecommunications Automotive Beverages Catering / Hospitality Charity / Non-profit Chemicals Confectionery Cosmetics / Hygiene Durables / Electrical Goods Detergents Energy / Utilities Financial Services Fragrance Industry Food Logistic / Mail / Transportation Petrol / Oil / Gas Public Sector / Government Retail / Wholesale Textile / Fashion / Clothing Tobacco / Cigarettes Toys / Games Travel / Tourism / Sport / Leisure |
Advertising Research Brand Research Business-to-business Tracking Studies Web Panel Audience Research Children / Youth's Research Consumer Research Concept Testing Customer Satisfaction Studies Demographic Research Employee Research Image Studies International Studies Media Testing New Product Development Packaging / Design Pricing Studies Projective Techniques Product Testing Segmentation Research Senior Citizen / Mid-life Statistic Analysis Usage & Attitude Studies |
Desk Research Quantitative PAPI CAPI CATI Online Qualitative Focus groups in-depth interviews Recruiting Online focus groups |
Kansakoulukatu 1A
64 Helsinki
Finland
Phone: +358-9-774.0600
Fax: +358-9-7740.6060
Website
Key people
Mr. Markku Martikainen
Mr. Vesa Väisänen
Mr. Harri Kyttälä
Mr. Hannu Horttana
Mr. Antti Suomela
ESOMAR Member
Markku Martikainen
Full Service Agency
Founded in: 1990
Employees: 24
Interviewers: 230
Turnover: EUR 3.700.000
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