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ApertaMente Srl

ApertaMente is an organization specializing in ad-hoc marketing research that merges different professional experiences, both client-side and agency-side, in different areas of research, delivering insightful decisional support to Companies.
We offer both full service research and field & tab services to international agencies, both qualitative and quantitative, using a variety of data collection techniques: in-depth interviews, focus groups, creativity workshops; face to face, telephone (from a facility based in Italy), on-line interviews. Our research methods support all the main decision areas, from NPD to communication, to distribution, with dedicated tools for below-the-line testing, shopper behaviour insight, generating ideas for innovation, tracking the vitality of brands.
Our competencies range from B2C to B2B, in both domestic and international markets. Our clients can rely on full understanding of their needs and specifications, dependable and timely execution of projects, clear, insightful and actionable results.
Creativity in research design, flexibility in research handling, full transparency in operations and relationships, continuous attention to quality and competitive prices are tangible proofs of our commitment to customers and distinctive features of our company.

 

Research conducted in:

Research conducted in:
Regions: Countries:
  • Europe (Northern/Western)
 
  • Austria
  • France
  • Germany
  • Italy
  • Portugal
  • Spain
  • Switzerland
  • United Kingdom (GB)

Specialised in = Specialisation

Scope of business:

Scope of business:
Market Sectors: Research Solutions: Research services:
Specialised in Advertising / Public Relations
Specialised in Beverages
Specialised in Energy / Utilities
Specialised in Foods / Nutrition

Automotive
Catering / Hospitality
Chemicals
Confectionery
Consultancy
Cosmetics / Hygiene
Durables / Electrical Goods
Detergents
Financial Services
Fragrance Industry
Healthcare / Pharmaceutical
Legal / Lawyers
Logistic / Mail / Transportation
Telecommunications
Textile / Fashion / Clothing
Tobacco / Cigarettes
Specialised in Business-to-business
Specialised in Product Testing
Specialised in Tracking Studies

Brand Research
Children / Youth's Research
Concept Testing
Consumer Research
Customer Satisfaction Studies
Employee Research
Ethnographic Research
Image Studies
International Studies
Opinion Polling
Packaging / Design
Panels
Pricing Studies
Projective Techniques
Segmentation Research
Semiotic and Cultural Analysis
Statistic Analysis
Usage & Attitude Studies
Desk Research
PAPI
CAPI
CATI
Online
Mystery shoppers
Focus groups
in-depth interviews
Recruiting

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Via Palestro, 5/B
I - 20900 Monza
MB
Italy
Phone: +39-039-2914-366
Fax: +39-039-2914-365
E-mail
Website



Key people
Mr Marco Besana
Ms Eleonora D'Onofrio
Mr Glauco T. Savorgnani

ESOMAR Member
Glauco T. Savorgnani
Eleonora D'Onofrio

Full Service Agency
Founded in: 2010
Employees: 4
Interviewers: 1.000
Turnover: USD 980.000