SPECTRA Marktforschungsges.m.b.H.

Linz, Austria

Brucknerstrasse 3-5
4020 Linz
Upper Austria
Austria
Phone: 437 326 9010
Fax: 437 326 9014

Spectra is a full-service research company operating on the principle "quality from conviction". Moreover, Spectra is a "think-tank-company" providing consultancy to its clients every step of the way.

Founded 1992
Employees 38
Interviewers 600

Company type:

  • Full Service Market Research Agency

Affiliation:
None

Professional Associations:

  • VMO
  • VdMI

Certification:
None

Spectra is a full-service research company operating on the principle "quality from conviction". Moreover, Spectra is a "think-tank-company" providing consultancy to its clients every step of the way. Due to this philosophy, Spectra has been one of the fastest growing research companies in Austria and, turnover-wise, has moved into third place.



A potent field-force, face-to-face as well as CATI, makes Spectra a "speedy", flexible and attractive research partner.



On a global level, Spectra maintains affiliations to major research companies in major markets and, thus, carries out research world-wide very successfully.

Research specializations

Market Sectors

  • Automotive
  • Beverages
  • Healthcare / Pharmaceutical
  • Telecommunications
  • Tobacco / Cigarettes

Research Solutions

  • Business-to-business
  • Consumer Research
  • Customer Satisfaction Studies
  • Image Studies
  • Usage & Attitude Studies

Research Services

  • Qualitative
  • Focus groups
  • Quantitative
  • CAPI
  • CATI
  • Online
  • PAPI

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Argentina
  • Austria
  • Belarus
  • Belgium
  • Bosnia-Herzegovina
  • Brazil
  • Bulgaria
  • Canada
  • China
  • Croatia
  • Cyprus
  • Finland
  • France
  • Germany
  • Greece
  • Hungary
  • India
  • Italy
  • Kazakhstan
  • Lichtenstein
  • Luxembourg
  • Macedonia
  • Moldova, Republic of
  • Montenegro
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Russian Federation
  • Serbia
  • Slovakia
  • Slovenia
  • Spain
  • Sweden
  • Switzerland
  • Tunisia
  • Turkey
  • Ukraine
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Peter Bruckmueller
Managing Director
ESOMAR Member

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