C&O Marketing

Casablanca, Morocco

Corporate Member ESOMAR Corporate Member

28, rue Ibnou Banna El Addadi
Av. du Phare - Racine Extension
20050 Casablanca
Morocco
Phone: +212-522-399.933
Fax: +212-22-399.924

C&O MARKETING is an independent full market research agency.
With 25 years of experience, C&O Marketing is one a leading provider of market research, information and analysis to the economic…

Founded 1994
Employees 50
Interviewers 300

Company type:

  • Full Service Market Research Agency

Professional Associations:

  • MSPA - CJD - Collège Expert Fédération Marocaine Franchise

C&O MARKETING is an independent full market research agency.
With 25 years of experience, C&O Marketing is one a leading provider of market research, information and analysis to the economic stakeholders : retailers, fast moving consumer goods, industry and services.

Based in Morocco, C&O Marketing is covering the whole North African countries.
With our branches in Dubai (UAE) and Jeddah (Saudi Arabia), we cover the Middle East, Gulf (GCC) and Levant countries. We have also a good coverage of Subsaharian African countries through a close partnership with our network in all African regions.

Our added value :
- a deep in-market understanding that helps us to provide relevant local insight for client marketing issues
- a great reliability of fieldwork
- pioneer in retail industry in Maghreb and Africa

Our aim is to provide reliable, useful, actionnable and business decision-making output. We are sharing knowledge and skills, providing reliability and visibility for business performance. We believe in developing sustainable partnerships with our clients as our pride is not so much the number of our clients but the number of years of partnership built with them.
We have developped a full set of tools and customized (tailors) research techniques with specialist divisions in key markets : - retail : price monitoring,mystery shopping, implantation and development of shops networks) - Restauration (catering sector / fast food), automotive, ...

Research specializations

Market Sectors

  • Automotive
  • Financial Services
  • Textile / Fashion / Clothing

Research Solutions

  • Customer Satisfaction Studies
  • Pricing Studies
  • Retail Research
  • Mystery Shopping
  • Store Audits
  • Usage & Attitude Studies

Research Services

  • Consultancy
  • New Product Research
  • Data Collection / Field Services
  • Desk Research
  • Questionnaires
  • Qualitative
  • In-depth interviews
  • Quantitative
  • CATI

Research conducted in

Regions

  • Africa
  • Middle East

Countries

  • Algeria
  • Angola
  • Bahrain
  • Burkina Faso
  • Cape Verde
  • Chad
  • Congo, Democratic People's Republic
  • Côte d'Ivoire
  • Cyprus
  • Egypt
  • Gambia
  • Ghana
  • Iran, Islamic Republic of
  • Iraq
  • Jordan
  • Kuwait
  • Lebanon
  • Libya
  • Mali
  • Morocco
  • Niger
  • Palestinian Territory
  • Qatar
  • Saudi Arabia
  • Senegal
  • Sierra Leone
  • Sudan
  • Syrian Arab Republic
  • Tunisia
  • United Arab Emirates
  • Yemen

Key people

Mr. Abdel Wahab Chaoui
Associate Director
ESOMAR Member

Mr. Abdellah Omari
Associate Director
ESOMAR Member

Resources

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