Marnixkade 109F
1015 ZL Amsterdam
Netherlands
Phone: +31-20-589.8383
Fax: +31-20-589.8300

Motivaction International is a research company that provides decision makers in companies and institutions with insight and advice on the basis of high standard quantitative and qualitative research, guaranteed by thorough fieldwork.

Founded 1984
Employees 95
Turnover EUR 9.000.000

Company type:

  • Full Service Market Research Agency

Affiliation:
GlobalNR, WIN/Gia

Professional Associations:

  • MOA
  • Research Keurmerkgroep
  • WAPOR
  • Aimri
  • AQR
  • SWOCC, GlobalNR

Certification:
ISO 9001 - KCC; ISO 20252 - KCC, ISO 26362 - KCC, 14001 - KCC

Motivaction International is a research company that provides decision makers in companies and institutions with insight and advice on the basis of high standard quantitative and qualitative research, guaranteed by thorough fieldwork and more than 33 years of expertise in both public and industry sectors. Motivaction is specialized in researching Target Group Analysis and Profiling (Local, International), Identity and Image, Communication, Fast Moving Consumer Goods, Business to Business, Pharmaceutical and Health Care products, ICT and Leisure, Media and Communications, Public Services, Neuromarketing, Culture Related Market, Work Perception and Labour Market, and Housing, Big Data, Living and Urban Design.

Research methods: Web surveys (CAWI), fuelled by permission base of 60,000 respondents in the Netherlands and access to international panels, Telephonic surveys (CATI) in 20 languages, Mixed mode surveys (combination of CAWI and CATI).

Specializations: Ad-hoc within a week surveys, Campaign tracking studies, Real-time online reporting, Sound statistical analyses, Social Values, Focus groups.

Panels: Consumer and business panels for the use of CAWI studies.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Financial Services
  • Foods / Nutrition
  • Healthcare / Pharmaceutical
  • Public Sector / Government

Research Solutions

  • Business-to-business
  • Consumer Research
  • Image Studies
  • Segmentation Research
  • Online/Mobile Panel

Research Services

  • Data Collection / Field Services
  • Omnibus Surveys
  • Qualitative
  • Focus groups
  • Quantitative
  • Mail
  • Mystery shoppers
  • PAPI

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • Europe (Central/Eastern)
  • America (South)
  • America (North)
  • Europe (Northern/Western)

Countries

  • Australia
  • Belgium
  • Brazil
  • Canada
  • China
  • France
  • Germany
  • Indonesia
  • Italy
  • Japan
  • Korea, Democratic People's Republic
  • Korea, Republic of
  • Netherlands
  • Poland
  • Romania
  • Russian Federation
  • South Africa
  • Spain
  • Suriname
  • Sweden
  • Turkey
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Frits Spangenberg
Founder
ESOMAR Member

Mr. Pieter Paul Verheggen
CEO
ESOMAR Member

Mr. Karel Slootman, Drs.

Mr. Martijn Lampert, Drs


Enterprise partners (WIN (Worldwide Independent Network of Market Research and Opinion Poll))

MARKET ANALYSIS
R. Felix Kleis 23
Santa Monica
88035-330 Florianopolis
SC
Brazil
Phone: +55-48-3364.0000
Léger
507 Place d'Armes
Suite 700
H2Y 2W8 Montreal
QC
Canada
Phone: 1 514 982 2464
Taloustutkimus Oy
Lemuntie 9
FI-00510 Helsinki
Finland
Phone: +358-10-758.511
BVA
52 rue Marcel Dassault
92514 Boulogne Billancourt
France
Phone: +33-1-7116.8800
Produkt + Markt GmbH & Co. KG
Otto-Lilienthal-Strasse 15
49134 Wallenhorst
Germany
Phone: 495 407 8850
Consumer Search Hong Kong Ltd.
5/f Island Place Tower
510 King's Road
852 Hong Kong
Hong Kong
Hong Kong
Phone: +852 2891 6687
EMRC (EMROOZ MARKETING RESEARCH COMPANY)
No. 7, Sheikh Bahaeie Sq,
Molla Sadra Ave.
1991815545 Tehean
Tehran
Iran, Islamic Republic of
Phone: +98-21-88-620-500
RED C Research & Marketing Ltd
Block G, East Point Business Park,
Clontarf
3 Dublin
Choose State
Ireland
Phone: +35318186316
BVA Doxa
Via B. Panizza 7
20144 Milan
Italy
Phone: +39-02-4819.3320
WIN (Worldwide Independent Network of Market Research and Opinion Poll)
Via B. Panizza 7
20144 Milan
Italy
Phone: +393356207347
Nippon Research Center, Ltd.
4-26-5 Kotobashi
Sumida-ku
130-0022 Tokyo
Japan
Phone: +81-3-6894-6400
Gallup Korea
208 Sajik-dong
Jongno-gu
110-054 Seoul
Korea, Republic of
Phone: +82-2-3702.2100
REACH (Research & Consulting House)
Furn el Chebbak, Dalal Center
4th floor
Beirut
Lebanon
Phone: 961 128 4100
Brain - Brand Investigation, S.A. de C.V.
Av. Mariano Escobedo # 353 B - 3er Piso, Int 3A
11560 Mexico City
Mexico
Phone: +52-55-4211.1000
Motivaction International B.V.
Marnixkade 109F
1015 ZL Amsterdam
Netherlands
Phone: +31-20-589.8383
MARKET TRENDS INTERNATIONAL
5B, SUNDAY OGUNYADE STREET,
GBAGADA ESTATE PHASE II
01 LAGOS
LAGOS
Nigeria
Phone: +234(0) 803 319 3633
Gallup Pakistan
Plot No. 96 - West Flat No.4, 4th Floor Khyber Plaza
Fazal e Haq Road, Blue Area
44000 Islamabad
Pakistan
Phone: +92-51-844.5080
Datum Internacional S.A.
Alberto del Campo 429 of 7A
Magdalena
17 Lima
Peru
Phone: 511 215 0600
PSRC
10th Floor OMM CITRA Building
San Miguel Avenue, Ortigas Center
1600 Pasig City
Philippines
Phone: 632 638 4528
Mediana Institut for market and media research
Likozarjeva 3
1000 Ljubljana
Slovenia
Phone: +386-1-234.5150
Instituto DYM S.A.
Corcega, 329 4ª planta
08037 Barcelona
Spain
Phone: +34-93-415.2020
InfoSearch Limited
163 Thai Samut Building, 20th Floor, Room No. 20 C-D
Surawongse Road, Suriyawongse, Bangrak
10500 Bangkok
Thailand
Phone: 662 053 1771
SSRS
1 Braxton Way Suite 125
19342 Glen Mills
PA
United States (USA)
Phone: 1 484 840 4300
Indochina Research (Vietnam) Ltd.
3rd Floor, 101 Tran Hung Dao
District 1
Ho Chi Minh City
Vietnam
Phone: +(84) 8 39205900
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