51 Hurstmere Road
0622 Auckland
New Zealand
Phone: 649 488 0111

Infotools is a software and services provider, with particular expertise in processing, analyzing, visualizing and sharing market research data. We have almost three decades of experience working with both in-house corporate insights teams as well as with market research agencies.

Founded 1990

Company type:

  • Consulting services
  • Related and Support Services
  • Software / Technology / Platform Provider

Professional Associations:

Infotools is an award-winning software and services provider for the market research industry. Established in 1990, and with a presence in the US, Europe, South Africa and New Zealand, we work with some of the world’s best known brands, including Coca-Cola, Orange, Samsung, and Mondelez, as well as boutique research agencies such as MDI and Quantum Market Research. Our powerful cloud-based software platform, Infotools Harmoni, is purpose-built for market research data. From data processing through to analysis, reporting, visualization, dashboards, distribution, and data alerts – Harmoni is a true 'data-to-decision-making' solution. With almost three decades of experience partnering with both in-house corporate insights teams and market research agencies, we have data experts who can help you with things like research design and management, data design and organization, and insights discovery, analysis, visualization and reporting. We don't do data collection – but once you have your data, we can help you see it differently and make it easy for you to find and share compelling insights that inspire decision-makers to take action.

Research specializations

Market Sectors

  • Automotive
  • Electronics
  • Financial Services
  • Petrol / Oil / Gas
  • Telecommunications

Research Solutions

  • Brand Research
  • Consumer Research

Research Services

  • Consultancy
  • Marketing Research
  • Research Software
  • Research Software - General
  • Quantitative
  • Statistical Analysis
  • Quantitative
  • Reporting, Presentation, Data Visualisation
  • Support Service provider
  • Visualisation & Infographics

Research conducted in


  • Africa
  • Asia (Australasia)
  • America (South)
  • America (North)
  • Europe (Northern/Western)


  • Australia
  • Colombia
  • New Zealand
  • South Africa
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Geoff Lowe
Executive Director
Linkedin profile

Mr. Ant Franklin

Mr. Horst Feldhaeuser


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