H.45, ST.52
1055 Islamabad
Phone: +92-51-265.5630
Fax: +92-51-265.5632

Gallup Pakistan, the Pakistani affiliate of Gallup International, is a leading research institution working in Pakistan since 1980. We offer a unique combination of business acumen and technical know-how, which helps our clients translate customer perceptions into effective business strategy.

Founded 1980
Employees over 100
Interviewers over 300

Company type:

  • Full Service Market Research Agency

Gallup International

Professional Associations:

ISO 9001

Established in 1980, one of the country?s oldest and largest research institution, Gallup Pakistan is a full service research organization having Full Service Offices in Karachi , Lahore and Islamabad as well as field network throughout Pakistan. We conduct over 200,000 HH Surveys in one year using our internal team of over 100 interviewers.

In Consumer Research GP is one of the market leaders in Media studies providing the country's only National TV rating services, advertising monitoring service and ad hoc media research, besides being a major provider of Mystery Shopping and Third Party Evaluation Studies.

Well known for its experience and integrity Gallup Pakistan is one of the country's most respected opinion and socio-economic research organizations, widely quoted in national and international journals. We have an expertise and a detailed experience of research on Small and Medium Enterprises in the manufacturing, services and trade sectors as well as in small and micro-credit markets. Gallup Pakistan has done intensive work in Financial Sector providing Demand Surveys as well as Employee Engagement Studies.

A focus on new technologies (including use of GPS and Tablets) makes it one of the foremost research organization.

At Gallup Experience and Youthful passion combines to make a winning combination. TURN TO GALLUP.

Research specializations

Market Sectors

  • Consultancy
  • Durables / Electrical Goods
  • Financial Services
  • Public Sector / Government
  • Telecommunications

Research Solutions

  • Business-to-business
  • Demographic Research
  • Media Research
  • Audience Research
  • Television

Research Services

  • Consultancy
  • Marketing Research
  • Data Collection / Field Services
  • Gamification
  • Mobile Research
  • Mobile Phone Surveys
  • Quantitative
  • CAPI
  • Mail

Research conducted in


  • Asia (Pacific)


  • Afghanistan
  • Bangladesh
  • India
  • Indonesia
  • Malaysia
  • Pakistan

Key people

Dr. Ijaz Gilani
Chairman & Ceo

Mr. Ijaz Shafi Gilani

Mr. Jawaid Mohammad Salik

Mr. Mohsin Muslim

Mr Taimur Saeed

Mr Murad Javed

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