Alberto del Campo 429 of 7A
17 Lima
Phone: 511 215 0600
Fax: 511 221 5147

One of the most experienced full market research company in Peru, covering the Latam region

Founded 1980
Employees 40
Interviewers 200-400

Company type:

  • Full Service Market Research Agency

WIN - Woldwide Independant Network

Professional Associations:


ISO 20252

One of the most experienced companies with deep knowledge of Peruvian markets.-

Datum International is a Peruvian-owned company that, through time and research, has acquired a solid understanding of the local market. With more than 35 years delivering market research and opinion polls services to local and international clients, Datum is a renowned institution that can help your organization by providing the required information for any decision-making process. It is also the first Peruvian company to obtain a highly valued Market Research ISO (20252), a fact that guarantees our commitment to unrivaled quality. Datum is constantly adding new tools and technologies to its services and products portfolio, taking advantage of its infraestrucure, which includes focus groups facilities (with streaming), CATI, CAPI and CAWI capabilities for data collection.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Consumer Services
  • Financial Services
  • Telecommunications

Research Solutions

  • Brand Research
  • Business-to-business
  • Consumer Research
  • Ethnographic Research
  • Retail Research
  • Mystery Shopping

Research Services

  • Biometrics Research
  • Neuroscience / Neuromarketing / Neuromonitoring
  • Consultancy
  • Political / Opinion Research
  • Data Collection / Field Services
  • Data Collection Management
  • Quantitative
  • CAPI
  • CATI

Research conducted in


  • America (South)


  • Bolivia
  • Ecuador
  • Peru

Key people

Mrs. Urpi Torrado
Facebook profile

Mr. Manuel Torrado Bermejo

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