Huitième Niveau Immeuble VULAMBO (ex Shell) Commune de Gombe
+ 243 Kinshasa
Congo, Democratic People's Republic
Phone: +243 81 04 51 052

TARGET SARL is one of the leading market research agencies in Central Africa and we provide both qualitative (Focus groups, IDIs, immersion,...) and quantitative studies (PAPI, CAPI, CAMI and CAWI)with more than 500 consultants (interviewors, supervisors, field managers, moderators, note takers,...)

Founded 2011
Employees 10
Interviewers 500

Company type:

  • Full Service Market Research Agency

WIN GALLUP International;CCIFC (Chambre de Commerce et d'Industrie Franco-Congolaise); AMCHAM (Chambre de Commerce Americaaine); FEC (Fédération des Entreprises du Congo)

TARGET is a Research and Consultancy firm, your best partner helping you successfully achieve your performance and commercial profitability objectives. We are joyfully working in assisting you all along your market conquest and maximization of profits.

TARGET SARL is first of all the fruit of more than 15 years of experience of its founder (SERGE MUMBU) in the field of Marketing research and consultancy with clients' portfolio especially formed by multinational companies (HEINEKEN, ZAIN, VLISCO, TIGO, British American Tobacco) and international organizations (USAID, Search For Common Ground, France Expertise International, Radio Netherland, Institut Panos Paris) as well in DR Congo as in other Central African Countries (Burundi, Cameroun, Congo Brazzaville, Gabon, Rwanda).

In addition, TARGET SARL is supported on the one hand by an experienced staff having already worked on files relating to the abovementioned countries and on the other hand by partners' network (surveyors, supervisors, recruiting staff, consultants) in the main cities of Central Africa: Kinshasa, Lubumbashi, Brazzaville, Pointe Noire, Kigali, Bujumbura, Yaoundé, Douala, Libreville, Port Gentil)

We always advise our partners to more favor imagination over the fact of systematically resorting to standard methods; to always make sure that the made decisions are appropriately consistent with realities of their specific environment.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Beverages
  • Consultancy
  • Media
  • Television
  • Telecommunications

Research Solutions

  • Brand Research
  • Consumer Research
  • Media Research
  • Audience Research
  • Tracking Studies
  • Online/Mobile Panel

Research Services

  • Consultancy
  • Business-to-Business Research
  • New Product Research
  • Social / Cultural Research
  • Qualitative
  • Recruiting
  • Quantitative
  • Online

Research conducted in


  • Africa


  • Burundi
  • Congo, Democratic People's Republic
  • Congo, Republic of
  • Rwanda

Key people

Mr Serge MUMBU

Mrs Hortense MBUMBA

Mr Blaise PEZO

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