SRG Bangladesh Limited

Dhaka, Bangladesh

House 12, Road 2A (Chairmanbari)
Banani
1213 Dhaka
Bangladesh
Phone: +880-2-55040915 to 20
Fax: +880-2-55040923

SRG Bangladesh Ltd (SRGB) is the leading multi-sector full service research & consulting firm of Bangladesh. SRGB offers professional services in management consulting, social & market analysis and research, opinion poll, mystery shopping, project management, monitoring & evaluation studies, etc.

Founded 1987
Employees 54+
Turnover USD 6.500.000
Interviewers 800+

Company type:

  • Full Service Market Research Agency

Affiliation:
WIN/GALLUP International Association

Professional Associations:

  • World Association of Public Opinion Research (WAPOR), Asian Network of Public Opinion Research (ANPOR), Bangladesh Marketing & Social Research Society (BMSRS)

Founded in 1987, SRG Bangladesh Limited (SRGB) is the leading multi-sector full service research & consulting firm of Bangladesh. SRGB offers professional services in management consulting, analysis and research (quantitative/qualitative), mystery shopping, project designing & management, monitoring & evaluation studies, investment feasibility studies, communication and training, etc. SRGB successfully delivered a large number of research and consulting projects, designed and delivered hundreds of capacity development programs in various countries and to various national/international organizations and multi-national business enterprises.

SRGB is the Bangladesh market leader in research & business consulting into all aspects of market strategy, innovation & branding, from consumer and market research & analysis to idea generation, concept development & testing, brand equity, brand positioning, customer satisfaction, mystery shopping, etc.

SRGB also is the leading social and development research firm of Bangladesh and conducted a large number of countrywide household and community baseline survey, impact evaluation studies and social research on diverse sector.

SRGB is the only research firm in Bangladesh who is undertaking nationwide opinion poll on quarterly basis (tracking study) on various social, political and economic issues since last about a decade.

SRGB is based in Dhaka and covers Bangladesh, India, Pakistan, Nepal, Bhutan, Sri Lanka, Maldives, Myanmar

Research specializations

Market Sectors

  • Consultancy
  • Financial Services
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware

Research Solutions

  • Business-to-business
  • Consumer Research
  • International Studies
  • Public Opinion / Political
  • Public Opinion Research
  • Retail Research
  • Mystery Shopping

Research Services

  • Consultancy
  • Marketing Research
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Quantitative
  • CAPI
  • PAPI

Research conducted in

Regions

  • Asia (Pacific)

Countries

  • Afghanistan
  • Bangladesh
  • Bhutan
  • India
  • Maldives
  • Myanmar
  • Nepal
  • Pakistan
  • Sri Lanka

Key people

Mr Waled Mahmud

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