Liaison Marketing

Dakar, Senegal

Ouest Foire
29213 Dakar
Senegal
Phone: +221-33-867.9196
Fax: +221-33-867.9195

Our Mission:
Use marketing research as a real tool for marketing decisions making: decisions on overall marketing strategy, decisions at operational level, decisions on products launched, decisions on…

Founded End 2004
Employees 10
Turnover USD 500.000
Interviewers 60

Company type:

  • Full Service Market Research Agency

Professional Associations:

  • PAMRO (Pan African Media Research Organisation)

Our Mission:
Use marketing research as a real tool for marketing decisions making: decisions on overall marketing strategy, decisions at operational level, decisions on products launched, decisions on trade marketing activities, media decisions.

Research specializations

Market Sectors

  • Beverages
  • Foods / Nutrition
  • Telecommunications
  • Tobacco / Cigarettes

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Consumer Research
  • Media Research
  • Audience Research
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Data Collection / Field Services
  • Desk Research
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Recruiting
  • Quantitative
  • PAPI

Research conducted in

Regions

  • Africa

Countries

  • Benin
  • Burkina Faso
  • Cameroon
  • Cape Verde
  • Congo, Democratic People's Republic
  • Congo, Republic of
  • Côte d'Ivoire
  • Gabon
  • Gambia
  • Ghana
  • Guinea
  • Guinea-Bissau
  • Mali
  • Mauritania
  • Niger
  • Nigeria
  • Senegal
  • Sierra Leone
  • Togo

Key people

Mr. Maurice Fotsing
Managing Director
ESOMAR Member

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