Balkanska 29/II
11000 Belgrade
Serbia
Phone: +381-11.339.0846
Fax: +381-11.339.0732

MASMI Belgrade, established in 2001, specialises in ad hoc consumer and B2B research across the whole Balkan region and beyond and provides its clients with intelligent, creative solutions & decision support .

Founded 2001
Employees 20
Turnover 10
Interviewers 450

Company type:

  • Full Service Market Research Agency

Affiliation:
MASMI Research Group

MASMI Belgrade, established in 2001, is part of MASMI Research Group, which specialises in ad hoc consumer and B2B research across the whole of Europe, Central Asia, the Caucasus and the Middle East.



We are staffed with a youthful, client centric & highly talented team of researchers, led by seasoned consultants with extensive industry & category experience, coupled with an in-depth knowledge & appreciation of the local market & surrounding regions. We have particular expertise in the areas of FMCG, financial and telecommunications research.



MASMI Belgrade provides intelligent, creative solutions & decision support. We deliver sound business advice & actionable insights so that you can make the most of your research investment.



Our capabilities span a suite of advanced quantitative research solutions and analytical tools, and the latest thinking in delivering insightful qualitative research. MASMI also offers leading-edge online expertise and the latest technology platforms for community panels and web-listening through our affiliation with DigitalMR, a digital market research and web listening specialist agency.



This holistic competence and approach to client problem solving results in insights and guidance which goes beyond the delivery of conventional research.



Fresh thinking. Clear advice.

Research specializations

Market Sectors

  • Financial Services
  • Foods / Nutrition
  • Public Sector / Government
  • Telecommunications
  • Tobacco / Cigarettes

Research Solutions

  • Brand Research
  • Concept development & Strategy
  • Concept Testing
  • Customer Satisfaction Studies
  • New Product Research
  • Product / Sensory Testing
  • Segmentation Research

Research Services

  • Qualitative
  • Focus groups
  • In-depth interviews
  • Recruiting
  • Quantitative
  • Mail
  • PAPI

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Albania
  • Argentina
  • Armenia
  • Australia
  • Azerbaijan
  • Belarus
  • Belgium
  • Bosnia-Herzegovina
  • Brazil
  • Bulgaria
  • China
  • Croatia
  • Cyprus
  • Czech Republic
  • Denmark
  • Egypt
  • Estonia
  • Finland
  • France
  • Georgia
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • Ireland
  • Isle of Man
  • Israel
  • Italy
  • Japan
  • Kazakhstan
  • Kyrgyzstan
  • Latvia
  • Lebanon
  • Lithuania
  • Macedonia
  • Malaysia
  • Malta
  • Moldova, Republic of
  • Montenegro
  • Netherlands
  • Norway
  • Poland
  • Romania
  • Russian Federation
  • Saudi Arabia
  • Serbia
  • Slovakia
  • Slovenia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Turkey
  • Ukraine
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)
  • Uzbekistan
  • Venezuela

Key people

Mrs. Ruzica Zugic
Company Director
ESOMAR Member

Idzik Piotr

Ms Tatjana Mamula

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