Labbrand Singapore

Singapore, Singapore Corporate Member ESOMAR Corporate Member

168 Robinson Road,
#12-01, Capital Tower,
068912 Singapore
Singapore
Phone: 656 340 7309

Labbrand is an innovative agency that blends branding with market research. Labbrand utilizes focus groups, semiotics, surveys, in-depth interviews, video ethnography, and other comprehensive research methodologies to provide original and insightful solutions for our client.

Founded 2005

Company type:

  • Consulting services
  • Full Service Market Research Agency
  • Qualitative Research Consultant / Focus Group Facility

Labbrand is an innovative agency that blends branding with market research. Labbrand utilizes focus groups, semiotics, surveys, in-depth interviews, video ethnography, and other comprehensive research methodologies to provide original and insightful solutions for our clients. In addition, Labbrand has developed reliable techniques to overcome recruitment challenges, especially in China. Services offered: Qualitative Market and Consumer Research; Focus groups; Individual interviews; Projective techniques; Quantitative Market and Consumer Research; Online surveys; Innovation Research; Semiotics; Co-creation techniques; Workshops; Brand Strategy; Brand platform development; Brand valuation; Brand Management; Brand audit; Brand implementation research & assessment; Brand Name Creation and Testing; Chinese brand naming; International brand naming; Corporate brands; Product brands; Service brands; Legal and linguistic checks; Consumer testing.

Research specializations

Market Sectors

  • Apparel / Clothing
  • Demographics
  • Children
  • College / University Students
  • Foods / Nutrition
  • IT / Software / Hardware

Research Solutions

  • Consumer Research
  • Employee Research
  • International Studies
  • Scenario Planning
  • Tracking Studies

Research Services

  • Analytical Services
  • Statistical Analysis
  • Data Collection / Field Services
  • Desk Research
  • Qualitative
  • Online Focus Groups / Bulletin Boards
  • Quantitative
  • CAPI
  • Online

Research conducted in

Regions

  • Asia (Pacific)
  • America (South)
  • America (North)
  • Europe (Northern/Western)

Countries

  • Argentina
  • Brazil
  • Cambodia
  • Canada
  • China
  • France
  • Hong Kong
  • Indonesia
  • Japan
  • Korea, Republic of
  • Malaysia
  • Singapore
  • United States (USA)

Key people

Ms. Melyssa Koh
Managing Director, Asia
ESOMAR Member

Ms. Yukino Yamamoto

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