XSIGHTS Research and Consultancy

Istanbul, Turkey

Corporate Member ESOMAR Corporate Member

Eski Büyükdere Caddesi Giz Plaza Kat:2 Daire: 7
34000 Istanbul
Turkey
Phone: (0212) 213 60 02

Xsights is a research consultancy founded in 2004 in London, UK.

Founded 2004

Company type:

  • Consulting services
  • Full Service Market Research Agency
  • International Market Research Services

We are experienced researchers; we delve into your business needs and provide insightful input based on solid research. We are guided by simplicity and innovation in all of the sectors in which we work.

We are international; we were established up in London in 2004 and have worked in four continents and 22 countries since. We work in very dynamic markets like India and China but have to slow down in Trinidad and Tobago. We take advantage of high technology in the UK but can manage our projects with limited resources in Bangladesh. Regardless of the conditions we find, wherever we work we build a network of like-minded researchers and satisfied clients.

We are explorers; we discover the latest trends around the world. Today we are intrigued by the shifts in advertising and social media and spend considerable time in understanding the role of influencers.

We are thinkers; we reflect upon cultural changes and consumption trends and develop our own tools to understand and measure them.

We are engaged; we consider the unique circumstances in which our clients operate; we tailor different approaches to accommodate our clients’ needs. We combine qualitative techniques with quantitative methods.

We are good communicators; we believe good research deserves good communications. We run Communications Workshops at the end of each project in which we discuss the research findings with our clients before finalizing our report.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Agriculture
  • Automotive
  • Catering / Hospitality
  • Charity / Non-profit
  • Chemicals
  • Consultancy
  • Consumer Services
  • Cosmetics / Hygiene
  • Detergents
  • Environment & Ecology
  • Exercise & Fitness
  • Fashion Industry
  • Financial Services
  • Foods / Nutrition
  • Fragrance Industry
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware
  • Logistic / Mail / Transportation
  • Petrol / Oil / Gas
  • Public Sector / Government
  • Retail / Wholesale
  • Drug Stores / Pharmacies
  • Fast Food Industry
  • Restaurants / Food Service
  • Supermarkets
  • Social Development Organisations
  • Technology
  • Telecommunications
  • Textile / Fashion / Clothing
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Brand Research
  • Children / Youth's Research
  • Concept development & Strategy
  • Concept Testing
  • Consumer Research
  • Corporate Image Research
  • Customer Satisfaction Studies
  • Employee Research
  • Ethnographic Research
  • International Studies
  • Media Research
  • Media Research - General
  • New Product Research
  • New Product Research - General
  • Car Clinics
  • Home Use Tests (iHUT)
  • New Product Development
  • Packaging / Design
  • Product / Sensory Testing
  • Pricing Studies
  • Public Opinion / Political
  • Public Opinion Research
  • Retail Research
  • Exit Interviews
  • Mystery Shopping
  • Shopper Insights
  • Segmentation Research
  • Social Research
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Analytical Services
  • Data Science Services
  • Segmentation Analysis
  • Data Collection / Field Services
  • Desk Research
  • Field Department - Independent
  • Mobile Research
  • Mobile Phone Surveys
  • Mobile Quantitative
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Online Focus Groups / Bulletin Boards
  • Quantitative
  • CAPI
  • CATI
  • Mystery shoppers
  • Online

Research conducted in

Regions

  • Europe (Central/Eastern)
  • Europe (Northern/Western)

Countries

  • Turkey
  • United Kingdom (GB)

Key people

Mrs. Cigdem Penn
Founder
ESOMAR Member
Facebook profile

Resources

Amenities

Facility details

Locations:

Maslak and online

Building type:

Corporate building

Facility features:

Catering facilities
Client lounge
High-definition TV
Office services
Onsite parking
Overhead projector
Recording - Audio
Recording - Digital
Recording - Video
Separate client entrance
Video-conferencing
Video-streaming
Wired broadband
Wireless Internet

Recruiting method:

face-to-face, online and on the phone.

Travel time:

30 minutes from airport

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