Flamingo

Flamingo understands that culture shapes everything: our understanding, our experience, and our behaviour. We believe that brands can only speak to people via the medium of culture, so true customer understanding must involve approaches encompassing sociology, anthropology, behavioural science and contextual awareness.

Flamingo has four core specialisms that address this need:

" People insight
" Semiotics
" Digital forensics
" Futures

We also have capabilities in behavioural science, strategic consultancy and casting - a specialist recruitment offer that connects brands with experts, tastemakers and niche behaviours.

Flamingo's team of over 100 polymaths, based in London and with a global reach, come from backgrounds including architecture, photography, sculpture, journalism, music and anthropology. This means we are not just observers, but insiders. Flamingo uses its unrivalled understanding of people and culture to create strategies that help clients like Diageo, Facebook, IKEA, Estée Lauder and Google to harness culture to drive real business change.

Flamingo has won 23 awards in 14 years, with several "Best Agency", "Innovation" and "Best Agency to work in" plaudits. The agency won four awards in 2017 alone - including best paper at Esomar, earned for a project with Twitter exploring exactly how the platform has impacted our culture and the way we use language, including what makes Twitter content successful and where its unique appeal lies.