Psyma International, Inc.

King of Prussia, United States (USA)

Multi-Country Partner Multi-Country Partner

Corporate Member ESOMAR Corporate Member

661 Moore Road
Suite 120
19406 King of Prussia
PA
United States (USA)
Phone: 1 610 992 0900
Fax: 1 610 992 0905

Profile:

- Focus on health related marketing research in domestic and international markets
- Consumer goods, including demanding products such as IT, telecommunications and devices
- Dedicated…

Founded 1997
Employees 20
Turnover USD 7.000.000

Company type:

  • Consulting services

Affiliation:
PSYMA GROUP

Professional Associations:

  • MRA, PBIRG, AMA

Profile:

- Focus on health related marketing research in domestic and international markets
- Consumer goods, including demanding products such as IT, telecommunications and devices
- Dedicated international and multilingual team of research consultants
- Part of the PSYMA GROUP (global market research organization with offices on four continents) and in close cooperation with all affiliates within the GROUP:
- sharing the expertise of 200 market research experts worldwide drawing on specialized knowledge, instruments or methods gained since the founding of the first Psyma company in 1957
- long experience in ?emerging markets? such as China, Eastern Europe and Latin America giving us particular knowledge of trends, structure and methods

Special Expertise:

- Global qualitative research
- Quantitative services: advanced analytics
- Ethnography
- Ideation facilitation
- Online approaches: interviewing, (moderated) blogging
- Made-to-measure ad hoc research through the entire product lifecycle
- Strategic research
- Communication
- Branding
- New product development
- Handling and ergonomics (drug delivery systems, packaging, equipment, etc.)
- Patient research
- Dedicated Oncology and Vaccines practices
- Proven proprietary research modules:
- BrandScoreManager
- BrandEquityManager
- BrandNameManager
- Psyma Scores
- Product and folder clinics etc.

Regions:

Western and Eastern Europe, USA and Canada, Latin America, Middle East, Asia, Australia, South Africa

Research specializations

Market Sectors

  • Consultancy
  • Healthcare / Pharmaceutical

Research Solutions

  • Brand Research
  • Concept development & Strategy
  • Concept Testing
  • International Studies
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Qualitative
  • Focus groups
  • In-depth interviews
  • Quantitative
  • CATI
  • Online

Research conducted in

Regions

  • Asia (Pacific)
  • Asia (Australasia)
  • America (Central)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Argentina
  • Australia
  • Austria
  • Belgium
  • Brazil
  • Canada
  • China
  • Colombia
  • Czech Republic
  • Denmark
  • Estonia
  • Finland
  • France
  • Germany
  • Greece
  • Hungary
  • India
  • Indonesia
  • Ireland
  • Italy
  • Japan
  • Korea, Republic of
  • Latvia
  • Lithuania
  • Mexico
  • Netherlands
  • Norway
  • Philippines
  • Poland
  • Russian Federation
  • Saudi Arabia
  • Spain
  • Sweden
  • Switzerland
  • Taiwan
  • Turkey
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Jeff Judek
Executive Vice President
ESOMAR Member


Multi-country partners (Psyma)

Psyma Pesquisas de Mercado Ltda.
Avenida Jandira, 295, Conj. 303
Moemal
04080-001 Sao Paulo
Brazil
Phone: +55-11-2925-6402
Psyma Business Research China Co., Ltd.
Suite 1901-1902, Yufeng International Building,
777 West Yan'an Road
200050 Shanghai
China
Phone: +86-21-51.87.1198
PSYMA Praha
Pod Zemankou 29
147 00 Prague 4
Czech Republic
Phone: +420-2-4409.0211
Psyma Research+Consulting GmbH
Fliedersteig 15-17
90607 Rückersdorf / Nürnberg
Germany
Phone: +49-911-99574-0
Psyma Latina
Rio Rhin 22 - 204
Col. Cuauhtemoc
06500 Mexico City
CDMX
Mexico
Phone: +52-55-5592.0572
Psyma Iberica S.L.
C/ Velazquez 22
2° dcha & 3° dcha
28001 Madrid
Spain
Phone: +34-915-900.977
Psyma International, Inc.
661 Moore Road
Suite 120
19406 King of Prussia
PA
United States (USA)
Phone: 1 610 992 0900
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