Evergemsesteenweg 195
9032 Ghent
Belgium
Phone: +32 (0)9 269 15 00
Fax: +32 (0)9 269 16 00
Human8 is a human-driven consultancy that connects brands with people and culture to drive positive change. We uncover what matters to people and how brands can act upon it.
Company type:
- Consulting services
- Full Service Market Research Agency
Professional Associations:
- FEBELMAR - Belgian Federation of Market Research Bureaus
- MOA, Center for Marketing Intelligence & Research
- SAMRA - The Southern African Marketing Research Association
- The Research Society
- KORA - Korea Research Association
- CMRA - China Marketing Research A
Certification:
ISO27001
Human8 is the coming-together of 10 game-changing agencies from around the world: InSites Consulting, Direction First, Columinate, eÿeka, Join the Dots, ABN Impact, Answer, Space Doctors, Gongos, and Happy Thinking People.
Human8 unites a creative, smart and ambitious group of +900 people across 23 locations under one vision: making brands more human by better understanding people and culture, empowering brands to take action, and enhancing the lives of the people they serve.
Here's how:
• Connect & Empathise: connect with the people that matter for your brand through human understanding, strategic segmentation and consumer closeness.
• Design & Accelerate: develop meaningful solutions through white space identification, product & service design, go-to-market optimisation and growth strategy & sprints.
• Engage & Improve: understand your brand's journey through journey mapping, brand experience design, performance tracking and experience improvement.
• Envision & Transform: anticipate what is changing in people and culture through cultural insight, foresights & futures, brand & creative strategy and change management.