Evergemsesteenweg 195
9032 Ghent
Belgium
Phone: +32 (0)9 269 15 00
Fax: +32 (0)9 269 16 00

Human8 is a human-driven consultancy that connects brands with people and culture to drive positive change. We uncover what matters to people and how brands can act upon it.

Founded 2023
Employees 900
Turnover 1300000000

Company type:

  • Consulting services
  • Full Service Market Research Agency

Professional Associations:

Certification:
ISO27001

Human8 is the coming-together of 10 game-changing agencies from around the world: InSites Consulting, Direction First, Columinate, eÿeka, Join the Dots, ABN Impact, Answer, Space Doctors, Gongos, and Happy Thinking People.

Human8 unites a creative, smart and ambitious group of +900 people across 23 locations under one vision: making brands more human by better understanding people and culture, empowering brands to take action, and enhancing the lives of the people they serve.

Here's how:
• Connect & Empathise: connect with the people that matter for your brand through human understanding, strategic segmentation and consumer closeness.
• Design & Accelerate: develop meaningful solutions through white space identification, product & service design, go-to-market optimisation and growth strategy & sprints.
• Engage & Improve: understand your brand's journey through journey mapping, brand experience design, performance tracking and experience improvement.
• Envision & Transform: anticipate what is changing in people and culture through cultural insight, foresights & futures, brand & creative strategy and change management.

Research specializations

Market Sectors

  • Beverages
  • Cosmetics / Hygiene
  • Financial Services
  • Foods / Nutrition
  • Healthcare / Pharmaceutical

Research Solutions

  • Brand Research
  • Consumer Research
  • New Product Research
  • New Product Research - General
  • Online/Mobile Panel
  • Semiotic and Cultural Analysis

Research Services

  • Consultancy
  • Consumer Research
  • International Research
  • Marketing Research
  • Social / Cultural Research
  • Panels
  • Communities

Research conducted in

Regions

  • Africa
  • America (North)
  • America (South)
  • Asia (Australasia)
  • Asia (Pacific)
  • Europe (Central/Eastern)
  • Europe (Northern/Western)
  • Middle East

Countries

  • Argentina
  • Australia
  • Belgium
  • Brazil
  • Bulgaria
  • Canada
  • China
  • Croatia
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Hong Kong
  • Hungary
  • Indonesia
  • Ireland
  • Italy
  • Korea, Republic of
  • Malaysia
  • Netherlands
  • New Zealand
  • Norway
  • Philippines
  • Poland
  • Portugal
  • Romania
  • Singapore
  • Slovakia
  • Slovenia
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Taiwan
  • Thailand
  • Turkey
  • Ukraine
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)

Key people

Mrs. Anke Moerdyck
Head of Global Marketing
ESOMAR Member

Mr. Tom De Ruyck
Managing Partner
ESOMAR Member

Camille Nicita

Maz Amirahmadi

Magali Geens

Fiona McNae

Resources

Amenities

Office pictures

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