Skopje, Macedonia

Corporate Member ESOMAR Corporate Member

Anton Popov 16/1-20
1000 Skopje
Phone: +38971344774
Fax: +38971344774

SEGMENTS Research is a company that incorporates the leading market research professionals in the region.The focus is to conduct quantitative and qualitative studies. By using innovative and intelligent technologies we provide smart data to our clients.

Founded 2018
Employees 3
Turnover 30000
Interviewers 200

Company type:

  • Full Service Market Research Agency
  • Mystery Shopping Services
  • Quantitative Research Services

We are passionate about the work we do for our clients. Our research company covers the Western Balkan countries. We have worked more than 10 years for the leading research agencies on the Balkan. Our experience is vast and stretches from simple data collection up to complex analysis regardless of the business nature of the company. The world is changing at a fast pace, but our mission is to follow the research trends and provide the client with fresh insights.

Research specializations

Market Sectors

  • Beverages
  • Public Sector / Government
  • Social Development Organisations
  • Telecommunications
  • Tobacco / Cigarettes

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Media Research
  • Media Research - General
  • New Product Research
  • New Product Research - General
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Analytical Services
  • Statistical Analysis
  • Qualitative
  • Focus groups
  • Quantitative
  • CAPI
  • CATI
  • Mystery shoppers

Research conducted in


  • Europe (Central/Eastern)


  • Croatia
  • Macedonia
  • Slovenia

Key people

Mr. Todor Dimitroski
General Manager

Mrs. Liljana Pusoska

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