507 Place d'Armes
Suite 700
H2Y 2W8 Montreal
QC
Canada
Phone: 1 514 982 2464
Fax: 1 514 987 1960

Leger, is the largest Canadian-owned market research and analytics firm.

Founded 1986
Employees 200
Turnover USD 40 000 000
Interviewers 400

Company type:

  • Full Service Market Research Agency

Affiliation:
Worldwide Independent Network (WIN) of Market Research

Professional Associations:

  • ESOMAR Representative, CRIC
  • WAPOR
  • AMA

LEGER is one of the fastest growing market research and analytics companies in North America. Established in 1986, LEGER is the largest Canadian-owned polling, research and strategic marketing firm with over 600 employees in Montreal, Quebec City, Toronto, Edmonton, and Calgary in Canada and Philadelphia in the United States.

LEGER provides a full suite of market research solutions from data collection, to strategic consulting. LEGER owns and operates the largest Internet panel in Canada (400 000 fully owned panelists) and offers a full range of Branded Solutions and IT/tools from Concept Testing, Advertising Efficiency, Usage and Attitudes, Reputation, Pricing, Brand Health, Satisfaction, Shopper Behavior to Customer Experience Management.

LEGER is an innovative, insightful, intelligent and international market research group that:

- Founder of the WIN (Worldwide Independent network) of market research operating in 60 countries.

- Provides research, consultancy and strategic advice to Fortune 500 companies, international organizations, media and government.

- Performs in key sectors such as packaged goods, retail, transportation, IT/Telecom, environment, financial services, healthcare and public services.

- Offers a full range of product and service solutions from large scale global surveys, to local market qualitative and quantitative custom studies.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Financial Services
  • Healthcare / Pharmaceutical
  • Telecommunications

Research Solutions

  • Brand Research
  • Business-to-business
  • Image Studies
  • Public Opinion / Political
  • Opinion Polling
  • Usage & Attitude Studies

Research Services

  • Qualitative
  • Focus groups
  • Online Focus Groups / Bulletin Boards
  • Quantitative
  • CAPI
  • Mail
  • Online

Research conducted in

Regions

  • America (North)
  • Europe (Northern/Western)
  • Worldwide

Countries

  • Austria
  • Canada
  • France
  • Germany
  • Mexico
  • Switzerland
  • United States (USA)

Key people

Mr. Jean-Marc Leger

Mr. Dave Scholz

Mr. Christian Bourque

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