WisdomAsia Marketing & Research Consulting

Shanghai, China

View publications on ANA (ESOMAR’s Resource Library)

Rm 1110 Golden Magnolia Plaza,
No.1 Dapu Rd.,
200023 Shanghai
China
Phone: +86-21-5302 3731
Fax: +85-228029933

"Trans-cultural Intelligence" is what we provide.

Since the inception in 2004, WisdomAsia has been conducting various studies across Asia.

Whilst headquartered in China, the company has been…

Founded 2004
Employees 20
Turnover USD 3.800.000
Interviewers 2000

Company type:

  • Consulting services

Affiliation:
WIN-GIA

Professional Associations:

  • QRCA

Certification:
License for Foreign-related Research by National Bureau of Statistics of China

"Trans-cultural Intelligence" is what we provide.

Since the inception in 2004, WisdomAsia has been conducting various studies across Asia.

Whilst headquartered in China, the company has been conducting research not only across the Greater China region but also in Japan, Korea, Singapore, Indonesia, Thailand, as well as India via our strong network of independent agencies across the region owned and manned by some of the most senior researchers in their respective markets.

Young and dynamic, WisdomAsia is set to grow with our global and loyal clienteles who appreciate our unique consultative approach to research problems and our advices based on decades of on the ground experience.

In 2009, WisdomAsia has also joined forces with French's Strategir Group to form Strategir-WisdomAsia, carrying out Strategir's unique research solutions such as Packagir for packaging test across the Asia region.

WisdomAsia is also the China member of the esteemed WIN-GIA (World Independent Network - Gallup International Association) network, whose members are all independent agencies known for their reputations, quality, and expertise in their respective markets.

Research specializations

Market Sectors

  • Automotive
  • Catering / Hospitality
  • Cosmetics / Hygiene
  • Foods / Nutrition
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Concept development & Strategy
  • Concept Testing
  • Consumer Research
  • New Product Research
  • Packaging / Design
  • Product / Sensory Testing
  • Semiotic and Cultural Analysis

Research Services

  • Qualitative
  • Focus groups
  • In-depth interviews
  • Quantitative
  • CAPI
  • Mystery shoppers
  • Online

Research conducted in

Regions

  • Asia (Pacific)

Countries

  • Australia
  • Cambodia
  • China
  • Hong Kong
  • India
  • Indonesia
  • Japan
  • Korea, Republic of
  • Malaysia
  • Philippines
  • Russian Federation
  • Singapore
  • Taiwan
  • Thailand
  • Vietnam

Key people

Mr. William Lu

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