Copenhagen K, Denmark Corporate Member ESOMAR Corporate Member

Købmagergade 60
2 floor
1150 Copenhagen K
Phone: 454 290 9090

Userneeds is a leading supplier of online research

Founded 2001
Employees 55
Turnover 4.500.000 EUR

Company type:

  • Data Collection / Field Services
  • Full Service Market Research Agency
  • Online Panels / Online Communities

Professional Associations:

  • User Experience Group Denmark

Over the last 16 years, Userneeds has been continuously growing and establishing our business as an integrated part of the research community in the Nordic, Irish and Swiss regions and as a trusted partner to many media companies, research based and consulting firms around the world.

We always aim to provide the highest quality on the market and have an uncompromising approach to methodology.

1. We provide online fieldwork to our partners via our panels:

- Denmark = 98.000 panelists

- Sweden = 115.000 panelists

- Norway = 35.000 panelists

- Finland = 42.000 panelists

- Ireland = 38.000 panelists

- Switzerland = 18.000 panelists

Building panel in Austria, which is ready for surveys in 2018.

Our unique recruitment process of our online panels in niche countries, means we deliver high quality online surveys to a broad range of public and private customers with a need for insights and/or market knowledge.

We have the largest and best-profiled online panels in the Nordic region which makes it possible to deliver extremely large samples with representative spread.

We also conduct surveys amongst small segments or specified target groups.

2. Userneeds also conduct online website surveys through our survey tool Webstatus which measures the user friendliness of your website.

We have conducted more than 2,000 Webstatus surveys in over 10 countries.

Research specializations

Market Sectors

  • Logistic / Mail / Transportation
  • Public Sector / Government
  • Tobacco / Cigarettes
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Concept development & Strategy
  • Concept Testing
  • Consumer Research
  • Image Studies
  • Tracking Studies
  • Online/Mobile Panel

Research Services

  • Data Collection / Field Services
  • Data Collection Management
  • Panels
  • Panels - General
  • Qualitative
  • Recruiting
  • Quantitative
  • Online
  • Research Software
  • Survey (questionnaire, sampling)

Research conducted in


  • Europe (Northern/Western)


  • Austria
  • Denmark
  • Finland
  • Ireland
  • Norway
  • Sweden
  • Switzerland

Key people

Mr. Jacob Hem Petersen
Business Development Manager

Mr. Karsten Busck

Mr. Jacob Petersen

Ms. Mette Andersen

Ms. Kajsa Ekeroth Stenfeldt

Mr. Henrik Vincentz

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