WAAS international P.L.C

Addis Ababa, Ethiopia

Corporate Member ESOMAR Corporate Member

Atsede Tesfa, Mickey Leland St, Chechnya
P. O. Box 170734 AA Addis Ababa
Phone: +251 116 628571

WAAS International is a leading research firm based in Ethiopia that specializes in delivering a high level of accuracy, reliability and integrity of data, based on a strong analysis of the risks inherent in achieving high quality data collection since 1990.

Founded 1990
Employees 30
Turnover 1000000
Interviewers 60

Company type:

  • Consulting services
  • Full Service Market Research Agency
  • Related and Support Services

Over the years, WAAS has developed highly accurate and efficient methods of conducting research, and have extensive geographical and local knowledge aiding our fieldwork. Our research team includes a highly experienced local staff working within WAAS International office and expatriate staff working with us as freelance consultants. The current team of consultants have been with WAAS for over a decade and have thus acquired extensive experience in Market, social and media researches which we have conducted individually as well as in partnership with leading global research firms.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Consultancy
  • IT / Software / Hardware
  • Social Development Organisations
  • Telecommunications

Research Solutions

  • Brand Research
  • Consumer Research
  • Demographic Research
  • International Studies
  • Knowledge Management

Research Services

  • Analytical Services
  • Big Data
  • Data Science Services
  • Consultancy
  • Audience / Media Measurement
  • Consumer Research
  • International Research

Research conducted in


  • Africa


  • Ethiopia
  • Kenya
  • Uganda

Key people

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