WAAS international P.L.C

Addis Ababa, Ethiopia

Corporate Member ESOMAR Corporate Member

Haile G/selasi Road, Ips Building
Addis Ababa

WAAS International was established in 1990 as WAAS Associates and later restructured in 1994 to WAAS International PLC.

Company type:

  • Full Service Market Research Agency

WAAS is owned and operated by professional Ethiopian researchers with the help of established freelance expat research consultants.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Consultancy
  • IT / Software / Hardware
  • Social Development Organisations
  • Telecommunications

Research Solutions

  • Brand Research
  • Consumer Research
  • Demographic Research
  • International Studies
  • Knowledge Management

Research Services

  • Analytical Services
  • Big Data
  • Data Science Services
  • Consultancy
  • Audience / Media Measurement
  • Consumer Research
  • International Research

Key people

Mr. Efera Badasa
Managing partner

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