AD HOC RESEARCH

Lyon, France

34 quai Charles de Gaulle
Cité Internationale
69006 Lyon
France
Phone: +33-478429178
Fax: +33-472402415

AD'HOC research is a full service company working with clients across all consumer, trade, financial, industrial, services and public sector markets.
AD'HOC has two offices in France and works at…

Founded 1992
Employees 20
Turnover EUR 2.300.000
Interviewers 1200

Company type:

  • Full Service Market Research Agency

AD'HOC research is a full service company working with clients across all consumer, trade, financial, industrial, services and public sector markets.

AD'HOC has two offices in France and works at national and international levels.
30% of our researches are carried out for American and European research institutes.

Facilities:
- Telephone interviewing from central telephone unit (40 CATI positions).
- CAPI/CAWI.
- Hall-test facilities.
- Focus group facilities with one-way mirror.
- On line studies.
- In-house tabulations.

AD'HOC combines competitiveness, quality and short delivery times. Our team of fieldwork professionals is committed to a policy of rigour and total transparency at each step of the production process. Fieldwork is permanently supervised and monitored by strict procedures.

Research expertises:
- Concept/product tests/Taste tests.
- Pricing tests.
- Packaging tests.
- Advertising and communications research.
- Market segmentation and positioning studies.
- Customer satisfaction and mystery shopper research.
- Attitude & usage studies.
- Tracking studies.

Research specializations

Market Sectors

  • Automotive
  • Cosmetics / Hygiene
  • Foods / Nutrition
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware

Research Solutions

  • Concept development & Strategy
  • Concept Testing
  • Customer Satisfaction Studies
  • New Product Research
  • Packaging / Design
  • Product / Sensory Testing
  • Retail Research
  • Store Audits

Research Services

  • Analytical Services
  • Statistical Analysis
  • Panels
  • Panels - General
  • Qualitative
  • Focus groups
  • Quantitative
  • Mystery shoppers

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • America (Central)
  • America (Caribbean)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)
  • Worldwide

Countries

  • Algeria
  • Andorra
  • Argentina
  • Australia
  • Austria
  • Belgium
  • Brazil
  • Bulgaria
  • Canada
  • China
  • Croatia
  • Czech Republic
  • Denmark
  • Egypt
  • Finland
  • France
  • French Guiana
  • French Polynesia
  • Germany
  • Greece
  • Guadeloupe
  • Hong Kong
  • Hungary
  • India
  • Ireland
  • Israel
  • Italy
  • Japan
  • Korea, Republic of
  • Luxembourg
  • Martinique
  • Mexico
  • Monaco
  • Morocco
  • Netherlands
  • New Caledonia
  • Norway
  • Poland
  • Portugal
  • Réunion
  • Romania
  • Russian Federation
  • Slovakia
  • Slovenia
  • Spain
  • St. Pierre and Miquelon
  • Sweden
  • Switzerland
  • Tunisia
  • Turkey
  • Ukraine
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Laurent Mallet
Managing Director
ESOMAR Member

Mrs. Gaëlle Blanc

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