Happy Thinking People France

Paris, France

20 rue des Capucines
75002 Paris
France
Phone: +33 1 53 66 60 95
Fax: +33 1 46 27 05 35

Happy Thinking People France is an independent qualitative research company born in 2010. It is a partnership between Happy Thinking People Group and a group of French experts in qualitative research,…

Founded 2010
Employees 10
Turnover 2 600 000 EUR
Interviewers 7

Company type:

  • Qualitative Research Consultant / Moderator

Professional Associations:

  • Adetem

Happy Thinking People France is an independent qualitative research company born in 2010. It is a partnership between Happy Thinking People Group and a group of French experts in qualitative research, previously directors and managers of large research companies.
We decided to merge our expertise as we share the same passion for inspired marketing, people understanding and accurate, insightful, creative solutions.
Happy Thinking People Group is one of the world's leading independent marketing research and consulting companies with almost 25 years of experience
Significant consumer decisions trigger a shift in a frame of mind. Great products provide happiness, engaging brands generate joy. The work we do is all about identifying these triggers, understanding how to develop them and exploring current and future realities to identify new ones.
We help our clients to build the relationships between brands, products, services and their customers that lead to business success.
One of our senior directors personally takes charge of each project: from the first briefing, the recruitment to the moderation, the analysis and the presentation, we accompany our clients and deliver operational results. To develop ideas that make a real difference in people's lives and thus make sound business sense.

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Automotive
  • Cosmetics / Hygiene
  • Electronics
  • Fragrance Industry

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Brand Research
  • Concept development & Strategy
  • Concept Testing
  • Ethnographic Research
  • New Product Research
  • Packaging / Design

Research Services

  • Consultancy
  • International Research
  • Mobile Research
  • Mobile Qualitative
  • Qualitative
  • Focus groups
  • Semiotics Research and Analysis
  • Research Software
  • Ethnography

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • America (Central)
  • America (Caribbean)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Algeria
  • Argentina
  • Armenia
  • Australia
  • Austria
  • Belgium
  • Brazil
  • Cameroon
  • Canada
  • China
  • Côte d'Ivoire
  • Czech Republic
  • Denmark
  • France
  • French Polynesia
  • Germany
  • Guadeloupe
  • Hong Kong
  • India
  • Indonesia
  • Ireland
  • Italy
  • Japan
  • Korea, Republic of
  • Luxembourg
  • Martinique
  • Mexico
  • Morocco
  • Netherlands
  • Norway
  • Poland
  • Portugal
  • Romania
  • Russian Federation
  • Senegal
  • Singapore
  • South Africa
  • Spain
  • Sweden
  • Switzerland
  • Taiwan
  • Thailand
  • Tunisia
  • Turkey
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)
  • Vietnam

Key people

Mr. Julien Dupic
Co-founder and director
ESOMAR Member

Georges Guelfand

Isabelle Margossian

Christophe Monedero

Catherine Le Bras

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