insightquest

Paris, France

39 rue Gazan
75014 Paris
France
Phone: +33 1 53 62 12 43

Insightquest is a marketing services company. We provide our clients with : 1/marketing consultancy, 2/market research (qual and quant) and 3/ marketing trainings.

Founded 2011
Employees 4
Turnover 1.500.000USD

Company type:

  • International Market Research Services
  • Qualitative Research Consultant / Focus Group Facility
  • Quantitative Research Services

Professional Associations:

  • Adetem

Certification:
Registrated as a consultancy company; Registered as a training organization;

Insightquest is a marketing services company dedicated to innovation, brand management and customer experience. Consumer and customer centricity is the permanent focus of our missions of consultancy, research and marketing training.

Our consultancy missions cover : improving the management and organization of the consumer knowledge (market research, CRM, social media listening, etc.), optimizing the innovation processes (stage gate processes and integration of agile methodologies, design thinking).

Our research missions include all the qualitative techniques (individual interviews, focus groups, ethnographic observations, accompanied shopping, consumer connects at home, etc.), our qualitative missions are essentially conducted online (on the panel of our partners or using the data from your CRM).

Our training missions focus on the development of concepts (insights and value propositions). We trained 6500 people in 17 countries.

Research specializations

Market Sectors

  • Cosmetics / Hygiene
  • Foods / Nutrition
  • Service Industries
  • Telecommunications

Research Solutions

  • Brand Research
  • Ethnographic Research
  • Focus Groups Facilities
  • New Product Research
  • New Product Development
  • Segmentation Research

Research Services

  • Analytical Services
  • Data Driven Consultancy
  • Consultancy
  • Advertising / Communication
  • New Product Research
  • Qualitative
  • Creativity / Ideation Workshops
  • Research Software
  • Quantitative
  • Statistical Analysis

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • America (Central)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Algeria
  • Belgium
  • Botswana
  • Brazil
  • Cameroon
  • Canada
  • China
  • Côte d'Ivoire
  • Czech Republic
  • Egypt
  • France
  • Germany
  • Guinea
  • Hong Kong
  • India
  • Indonesia
  • Israel
  • Italy
  • Japan
  • Jordan
  • Madagascar
  • Mauritius
  • Mexico
  • Netherlands
  • Niger
  • Norway
  • Poland
  • Portugal
  • Réunion
  • Romania
  • Senegal
  • Singapore
  • Spain
  • Sweden
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Marc Papanicola
Founder and General Manager
ESOMAR Member

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