Navarro Mkt Research

Buenos Aires, Argentina

Libertad 1041, 3º A
C1012AAU Buenos Aires
Argentina
Phone: +54-11-4809.0900
Fax: +54-11-4801.5799

Founded in 1996, Navarro Mkt Research is one of the most prestigious independent full-service market research agencies in Argentina and well known throughout Latin America. NMR's service offering is…

Founded 1996
Employees 45
Turnover USD 2.576.769
Interviewers 62

Company type:

  • Full Service Market Research Agency

Professional Associations:

  • SAIMO
  • ALAMO
  • AAM
  • AMBA

Founded in 1996, Navarro Mkt Research is one of the most prestigious independent full-service market research agencies in Argentina and well known throughout Latin America. NMR's service offering is well-established in the region and renowned internationally for its capability and expertise in managing global projects. Today, NMR is recognised as a top-quality brand, implementing unique and innovative research approaches, with sharp analytical skills and a strong ability to generate strategic recommendations. NMR is comprised of a team of multilingual researchers from different backgrounds. The glances of Sociologists, Economists, Psychologists, Communication Scientists and Arts Specialists merge to enrich our response to the requirements of our clients.

Research specializations

Market Sectors

  • Consultancy
  • Cosmetics / Hygiene
  • Foods / Nutrition
  • Beverages
  • Confectionery
  • Durables / Electrical Goods
  • Detergents
  • Fragrance Industry
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware
  • Petrol / Oil / Gas
  • Telecommunications

Research Solutions

  • Brand Research
  • Ethnographic Research
  • International Studies
  • New Product Research
  • New Product Research - General
  • Usage & Attitude Studies
  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Business-to-business
  • Children / Youth's Research
  • Concept development & Strategy
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Image Studies
  • New Product Research
  • Packaging / Design
  • Product / Sensory Testing
  • Pricing Studies
  • Projective Techniques
  • Segmentation Research
  • Semiotic and Cultural Analysis
  • Tracking Studies

Research Services

  • Data Collection / Field Services
  • Desk Research
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Quantitative
  • CATI
  • Mystery shoppers
  • PAPI

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • America (Central)
  • America (Caribbean)
  • Europe (Central/Eastern)
  • America (South)
  • America (North)
  • Europe (Northern/Western)

Countries

  • Argentina
  • Australia
  • Bolivia
  • Brazil
  • Chile
  • China
  • Colombia
  • Costa Rica
  • Dominican Republic
  • Ecuador
  • El Salvador
  • France
  • Germany
  • Guatemala
  • Honduras
  • India
  • Italy
  • Mexico
  • Nicaragua
  • Panama
  • Paraguay
  • Peru
  • Philippines
  • Portugal
  • Puerto Rico
  • Russian Federation
  • South Africa
  • Spain
  • Thailand
  • United Kingdom (GB)
  • United States (USA)
  • Uruguay
  • Venezuela

Key people

Mrs. Cristina Navarro
Managing Director
ESOMAR Member

Mr. Alejandro Etchart