IMAS International

Budapest, Hungary

IMAS International
Lajos U. 78
1036 Budapest
Hungary
Phone: 361 315 1506
Fax: 361 315 0905

IMAS offers full range quantitative and qualitative research:
- omnibus, ad hoc, retail, medical, media, business-to-business
IMAS covers Eastern Europe:
- with a complete range of research…

Founded 1993
Employees 9
Interviewers 250

Company type:

  • Full Service Market Research Agency

Affiliation:
IMAS International, Austria; IMAS Group

Professional Associations:

  • Hungarian Association of the Market Researchers

IMAS offers full range quantitative and qualitative research:

- omnibus, ad hoc, retail, medical, media, business-to-business


IMAS covers Eastern Europe:

- with a complete range of research facilities

- with an advanced Western know how and

- with a deep understanding for national specifications and mentalities


IMAS has its own offices in:

- Germany

- Austria

- Poland

- Czech Republic

- Hungary


Joint ventures in: Baltics, Bulgaria, Croatia, Romania, Russia, Slovakia, Slovenia, Serbia, Switzerland, Ukraine and Arabic countries

CATI - 20 stations

PSYCHOMETER TV-Spot-Testing in

- Germany

- Austria

- Switzerland

- Czech Republic

- Poland

- Hungary

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Agriculture
  • Durables / Electrical Goods
  • Financial Services
  • Healthcare / Pharmaceutical

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Business-to-business
  • Customer Satisfaction Studies
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Data Collection / Field Services
  • Omnibus Surveys
  • Qualitative
  • Focus groups
  • Quantitative
  • Mail
  • Mystery shoppers
  • Online

Research conducted in

Regions

  • Europe (Central/Eastern)
  • Europe (Northern/Western)

Countries

  • Austria
  • Czech Republic
  • Germany
  • Hungary
  • Poland
  • Slovakia
  • Switzerland

Key people

Ms. Hilda Köhler
Managing Director
ESOMAR Member

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