Jakarta Pusat, Indonesia

Corporate Member ESOMAR Corporate Member

Boulevard Office Tower UG floor unit A
Jl. Fachrudin Raya No. 5 Tanah Abang Bukit
10250 Jakarta Pusat
DKI Jakarta
Phone: +62 21 31991419
Fax: +62 21 31991420

Myriad is a local full-service marketing research organization focused on agricultural, education, healthcare/public health, pharmaceutical, manufacture, services, and social researches. Established since 2011 and has joined ESOMAR since July 2013. We doing research in local market only, Indonesia.

Founded 2010
Employees 27
Turnover USD 1.000.000
Interviewers 100

Company type:

  • Full Service Market Research Agency


Professional Associations:

  • n.a

Chamber of Commerce and Industry, INKINDO

We took on the name Myriad - ancient Greek Myrios, referring to countless or infinite - to express our spirits and dedication in serving our valuable clients.

Our Portfolio:
- Education sector (40%), Healthcare, Public Health (30%), Agricultural (10%), Social research (5%), Other research (15%).
- Average 90 Projects per year.
- 60% full services vs. 40% field and tab services.
- Clients country origin; Indonesia (30%), Hong Kong, China, Malaysia, Singapore (40%), Europe e.g. UK, Netherland (10%), America (20%).
- F2F by PAPI (60%); CAPI (20%); Online research (20%).
- Quantitative research (70%); Qualitative research (30%).
- 27 full time staff, 34 field team partners in all provinces of Indonesia, 34 quality control partners in all provinces, 30 data processing part-timers based in Jakarta.
- Myriad has 8 researchers, divided into Quantitative and Qualitative Team.
- Our clients include National and Multinational Companies, Government Organizations and NGOs.

Our services cover not only ad-hoc, full-service marketing research (from project design up to reporting), but also the following research processes and specific types of research:
Research Processes:
- Field Work services:
Qualitative: IDI, FGD, Ethnography
Quantitative: CATI, F2F by PAPI or CAPI
- Data processing services: Data Punching, Data Tabulation
- Data Analysis
- Report Writing
- Translation services
- Transcription services
Specific Research or Data Collection Method:
- Desk research
- Mystery Shopping

Research specializations

Market Sectors

  • Agriculture
  • Education
  • Healthcare / Pharmaceutical
  • Public Sector / Government

Research Solutions

  • Brand Research
  • Customer Satisfaction Studies
  • Social Research
  • Tracking Studies
  • Usage & Attitude Studies

Research Services

  • Data Collection / Field Services
  • Desk Research
  • Qualitative
  • Online Focus Groups / Bulletin Boards
  • Quantitative
  • CAPI
  • Mail
  • PAPI

Research conducted in


  • Asia (Pacific)


  • Indonesia

Key people

Mrs. Eva Zhoriva Yusuf PhD.
Research Director

Mrs. Eva. Z. Yusuf, Ph.D

Mr. Imam Fauzie

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