Ra’anana, Israel

Corporate Member ESOMAR Corporate Member

5th HaTa'asiya street
4365403 Ra’anana
Phone: +972-(0)76-5402958
Fax: +972-(0)76-5402958

2thePoint is A research consultancy company that provides a full process of research and customer support in implementing the action recommendations derived from the research insights.

Founded 2018
Employees 10
Interviewers 5

Company type:

  • Full Service Market Research Agency

After years of engaging in traditional marketing research, growing frustration from the lack of flexibility of the old school methods and lack of ability to compete with the innovative tech-based methodologies of data collection, Adi Inbar and Tammy Birman had decided to start a new and fresh way and established 2thePoint:
A research consultancy company that aims at supplying knowledge rather than data, Insights rather than numbers.
Building a long lasting relationship with each client,
Raising high involvement with its marketing daily dilemmas,
Constructing decision making models to feet his needs, based on Aggregated data sources, both internal and external. understand the revolution in today's era Requires synchronization across all technology platforms and monitoring existing information
We are highly skilled at conducting the following:
Quantitative research – online, cati, capi or face-2-face
Qualitative research – depth interviews, focus groups
Web listening
Information collection
Usage tests
Sensory tests
Big data analysis
B2B researches
B2C researches.
we will be happy to be at your service!

Research specializations

Market Sectors

  • Entertainment
  • Theater Counts & Research

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Brand Research
  • Modeling & Predictive Research
  • New Product Research
  • New Product Research - General
  • Public Opinion / Political
  • Public Opinion Research

Research Services

  • Analytical Services
  • Big Data
  • Data Collection / Field Services
  • Omnibus Surveys
  • Qualitative
  • In-depth interviews
  • Online Focus Groups / Bulletin Boards
  • Quantitative
  • Online

Research conducted in


  • Middle East


  • Israel

Key people

Ms. Adi Inbar

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