4-26-5 Kotobashi
Sumida-ku
130-0022 Tokyo
Japan
Phone: +81-3-6894-6400
Fax: +81-3-5638-9155

Nippon Research Center is one of the largest research agencies in Japan.
We provide strategic marketing and communication solutions, produced through innovative and proven techniques. We help our clients reach their goals in Japan and across the world.

Founded 1960
Employees 105
Turnover JPY 2,800,000,000
Interviewers 1,100

Company type:

  • Full Service Market Research Agency

Affiliation:
Gallup International Association, WIN(Worldwide Independent Network Of Market Research)

Professional Associations:

  • JMRA
  • JMA

Nippon Research Center is one of the largest research agencies in Japan.

We provide strategic marketing and communication solutions, produced through innovative and proven techniques. We help our clients reach their goals in Japan and across the world.

Proven Methodologies:

- Quantitative

* Face-to-Face interviews

* Telephone Interviews (CATI)

* Internet Surveys (size of panel is 5,500,000)

* Mail Surveys

* Omnibus Surveys (monthly, nationwide, 1,200s)

* Central Location Tests

* Home Use Tests

- Qualitative

* Group Interviews

* In-depth Interviews

Research specializations

Market Sectors

  • Advertising / Public Relations
  • Automotive
  • Apparel / Clothing
  • Beverages
  • Casinos/Gambling
  • Financial Services
  • Foods / Nutrition

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Brand Research
  • Business-to-business
  • Children / Youth's Research
  • Concept development & Strategy
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Demographic Research
  • Employee Research
  • International Studies
  • Media Research
  • Media Research - General
  • Radio
  • Television
  • New Product Research
  • Car Clinics
  • Home Use Tests (iHUT)
  • Packaging / Design
  • Product / Sensory Testing
  • Public Opinion / Political
  • Opinion Polling
  • Political Polling
  • Public Opinion Research
  • Retail Research
  • Exit Interviews
  • Mystery Shopping
  • Senior Citizen / Mid-life
  • Syndicated Research
  • Tracking Studies
  • Usage & Attitude Studies
  • Validation Services
  • Online/Mobile Panel

Research Services

  • Analytical Services
  • Data Mining and Analysis
  • Segmentation Analysis
  • Data Collection / Field Services
  • Desk Research
  • Omnibus Surveys
  • Panels
  • Panels - General
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Online Focus Groups / Bulletin Boards
  • Recruiting
  • Quantitative
  • CAPI
  • CATI
  • Mail
  • Mystery shoppers
  • Online
  • PAPI
  • Support Service provider
  • Business Intelligence Tools

Research conducted in

Regions

  • Asia (Pacific)

Countries

  • Japan

Key people

Mr. Inahiro Suzuki
Director
ESOMAR Member

Mr. Fumio Suzuki

Ms. Kumiko Kondo

Ms. Chie Michihiro


Enterprise partners (WIN (Worldwide Independent Network of Market Research and Opinion Poll))

MARKET ANALYSIS
R. Felix Kleis 23
Santa Monica
88035-330 Florianopolis
SC
Brazil
Phone: +55-48-3364.0000
Léger
507 Place d'Armes
Suite 700
H2Y 2W8 Montreal
QC
Canada
Phone: 1 514 982 2464
Taloustutkimus Oy
Lemuntie 9
FI-00510 Helsinki
Finland
Phone: +358-10-758.511
BVA
52 rue Marcel Dassault
92514 Boulogne Billancourt
France
Phone: +33-1-7116.8800
Produkt + Markt GmbH & Co. KG
Otto-Lilienthal-Strasse 15
49134 Wallenhorst
Germany
Phone: 495 407 8850
Consumer Search Hong Kong Ltd.
5/f Island Place Tower
510 King's Road
852 Hong Kong
Hong Kong
Hong Kong
Phone: +852 2891 6687
EMRC (EMROOZ MARKETING RESEARCH COMPANY)
No. 7, Sheikh Bahaeie Sq,
Molla Sadra Ave.
1991815545 Tehean
Tehran
Iran, Islamic Republic of
Phone: +98-21-88-620-500
RED C Research & Marketing Ltd
Block G, East Point Business Park,
Clontarf
3 Dublin
Choose State
Ireland
Phone: +35318186316
BVA Doxa
Via B. Panizza 7
20144 Milan
Italy
Phone: +39-02-4819.3320
WIN (Worldwide Independent Network of Market Research and Opinion Poll)
Via B. Panizza 7
20144 Milan
Italy
Phone: +393356207347
Nippon Research Center, Ltd.
4-26-5 Kotobashi
Sumida-ku
130-0022 Tokyo
Japan
Phone: +81-3-6894-6400
Gallup Korea
208 Sajik-dong
Jongno-gu
110-054 Seoul
Korea, Republic of
Phone: +82-2-3702.2100
REACH (Research & Consulting House)
Furn el Chebbak, Dalal Center
4th floor
Beirut
Lebanon
Phone: 961 128 4100
Brain - Brand Investigation, S.A. de C.V.
Av. Mariano Escobedo # 353 B - 3er Piso, Int 3A
11560 Mexico City
Mexico
Phone: +52-55-4211.1000
Motivaction International B.V.
Marnixkade 109F
1015 ZL Amsterdam
Netherlands
Phone: +31-20-589.8383
MARKET TRENDS INTERNATIONAL
5B, SUNDAY OGUNYADE STREET,
GBAGADA ESTATE PHASE II
01 LAGOS
LAGOS
Nigeria
Phone: +234(0) 803 319 3633
Gallup Pakistan
Plot No. 96 - West Flat No.4, 4th Floor Khyber Plaza
Fazal e Haq Road, Blue Area
44000 Islamabad
Pakistan
Phone: +92-51-844.5080
Datum Internacional S.A.
Alberto del Campo 429 of 7A
Magdalena
17 Lima
Peru
Phone: 511 215 0600
PSRC
10th Floor OMM CITRA Building
San Miguel Avenue, Ortigas Center
1600 Pasig City
Philippines
Phone: 632 638 4528
Mediana Institut for market and media research
Likozarjeva 3
1000 Ljubljana
Slovenia
Phone: +386-1-234.5150
Instituto DYM S.A.
Corcega, 329 4ª planta
08037 Barcelona
Spain
Phone: +34-93-415.2020
InfoSearch Limited
163 Thai Samut Building, 20th Floor, Room No. 20 C-D
Surawongse Road, Suriyawongse, Bangrak
10500 Bangkok
Thailand
Phone: 662 053 1771
SSRS
1 Braxton Way Suite 125
19342 Glen Mills
PA
United States (USA)
Phone: 1 484 840 4300
Indochina Research (Vietnam) Ltd.
3rd Floor, 101 Tran Hung Dao
District 1
Ho Chi Minh City
Vietnam
Phone: +(84) 8 39205900
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