KASI Insight Africa

Nairobi, Kenya Corporate Member ESOMAR Corporate Member

Jameson Court Block D Suite 8, Ngong Road
P.O BOX 62158-00200
Nairobi
Kenya
Phone: 0016472936783

KASI Insight is an award-winning research & advisory firm focusing on the African markets. We provide context (data), insights (analytics) & foresight (expertise) on #TheFutureOfBanking, #ProductMarketFit & #ConsumerTrends in Africa. Give your product the best chance to succeed in Africa.

Founded 2013
Employees 10
Interviewers 200

Company type:

  • Full Service Market Research Agency
  • International Market Research Services
  • Quantitative Research Services

Certification:
Data Story Telling Workshops

Our insights into the #FutureOfBanking in Africa leveraging over 30+ years of in-house expertise, our understanding of what financial freedom means to the African consumer.
1. Customer as your platform
2. Technology as an enabler not a threat
3. Financial freedom as a purpose

Visit www.kasiinsight.com/business

Our #ProductMarketFit capability leveraging the latest biometrics research methodologies (eye-tracking) to get real-time insights on how people engage with your product
1. Packaging insights
2. Web/Mobile usability
3. Prints/Ad optimization

Visit www.kasiinsight.com/biometric

Our rich pan-African #ConsumerIndices available monthly and in seven of the largest markets in Africa,
1. KASI Consumer Confidence Index - available in 7 countries and published on Bloomberg
2. KASI Wellness index
3. KASI Trust index

Visit www.kasiinsight.com/index

Clients include the largest financial institutions and fmcg in Africa.

Research specializations

Market Sectors

  • Beverages
  • Confectionery
  • Consumer Services
  • Financial Services
  • Foods / Nutrition

Research Solutions

  • Concept development & Strategy
  • Concept Testing
  • Customer Satisfaction Studies
  • New Product Research
  • Packaging / Design
  • Website Usability

Research Services

  • Analytical Services
  • Data Driven Consultancy
  • Biometrics Research
  • Eye Tracking
  • Facial Scanning
  • Consultancy
  • Consumer Research
  • Marketing Research

Research conducted in

Regions

  • Africa

Countries

  • Algeria
  • Angola
  • Benin
  • Botswana
  • Bouvet Island
  • Burkina Faso
  • Burundi
  • Cameroon
  • Cape Verde
  • Central African Republic
  • Chad
  • Congo, Republic of
  • Côte d'Ivoire
  • Djibouti
  • Egypt
  • Equatorial Guinea
  • Eritrea
  • Ethiopia
  • Gabon
  • Gambia
  • Ghana
  • Guinea
  • Kenya
  • Lesotho
  • Liberia
  • Libya
  • Madagascar
  • Malawi
  • Mali
  • Mauritania
  • Mauritius
  • Morocco
  • Mozambique
  • Namibia
  • Niger
  • Nigeria
  • Réunion
  • Rwanda
  • Saint Helena
  • Senegal
  • Seychelles
  • Sierra Leone
  • South Africa
  • Spain (Canary Islands)
  • Sudan
  • Swaziland
  • Tanzania
  • Togo
  • Tunisia
  • Uganda
  • Zambia
  • Zimbabwe

Key people

Mr. Yannick Lefang
Founder
ESOMAR Member

Martin Onzere

Joy Munidi

Therese Tama

Marcel Moussala

Resources

Amenities

Facility details

Locations:

We have over 200 facilities (data hubs) where we can run biometrics experiences & recruitment (Nigeria, South Africa, Cameroon, Ivory Coast, Ghana, Kenya & Tanzania)

Facility features:

4;9;11;13;14

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