Frontier Consulting KE

Nairobi , Kenya

UNIPEN Bldg, Block B, Ground Floor Argwings Kodhek Rd, Hurlingham
34428 00100 Nairobi
Nairobi
Kenya
Phone: 254 722 4686 21

We work in more than 20 countries in Africa to deliver data and insights that foster consumer inclusion. We specialize in understanding BOP consumers who are often termed as the "Missing Middle" or the "Next 4 Billion". Together with our clients, we deliver insights that achieve impact.

Founded 2011
Employees 12
Interviewers 185

Company type:

  • Data Collection / Field Services
  • Full Service Market Research Agency
  • International Market Research Services

Affiliation:
ESOMAR

Professional Associations:

  • Marketing & Social Research Association (MSRA) Kenya , Marketing Society of Kenya (MSK), Retailers & Trade Associations of Kenya (RETRAK)

Certification:
MSRA

We Help Our Clients to Make Better Business Decisions by Acquiring Quality Data That Helps Them Understand African Consumers and Markets. We do this in 3 distinct ways:

COLLABORATION
Project partnerships for Insights: We Collaborate with peers across industries and continents to collect reliable and credible data which can be used to build valuable insights.

COMPETENCE
Consumer Understanding: We conduct market research to discover deep insights and learnings on consumers across Africa in any market.

CERTAINTY
Data Driven Intelligence: We track and measure data to analyze for trends and patterns that give confidence to decision makers strategies and tactics.

WHAT VALUE CLIENTS FIND IN OUR WORK

Assurance: Global research standards application from sampling, recruitment, data collection and data quality checks.

Agility: Online and offline Digital Technology Capabilities for rapid research results at competitive price points

Access: Experienced local teams managing projects across all sectors in Africa from Algeria to Zimbabwe

Africa-Led: Intimate understanding of the African context and doing research in emerging markets

Research specializations

Market Sectors

  • Automotive
  • Consumer Services
  • Retail / Wholesale
  • Drug Stores / Pharmacies
  • Service Industries
  • Social Development Organisations

Research Solutions

  • Brand Research
  • Business-to-business
  • Consumer Research
  • New Product Research
  • Product / Sensory Testing
  • Tracking Studies

Research Services

  • Consultancy
  • Consumer Research
  • Qualitative
  • Sensory Research
  • Quantitative
  • CATI
  • Social Media Research
  • Business Insights

Research conducted in

Regions

  • Africa

Countries

  • Algeria
  • Angola
  • Botswana
  • Burkina Faso
  • Burundi
  • Cameroon
  • Central African Republic
  • Congo, Democratic People's Republic
  • Congo, Republic of
  • Côte d'Ivoire
  • Djibouti
  • Egypt
  • Eritrea
  • Ethiopia
  • Ghana
  • Kenya
  • Libya
  • Madagascar
  • Malawi
  • Mali
  • Mauritius
  • Morocco
  • Mozambique
  • Namibia
  • Nigeria
  • Rwanda
  • Senegal
  • Seychelles
  • South Africa
  • Sudan
  • Swaziland
  • Tanzania
  • Uganda
  • Zambia
  • Zimbabwe

Key people

Ms. Marion Njoroge
Director, Business Development - Qualitative Research
ESOMAR Member

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