Haystack BV (The Netherlands)

Amsterdam, Netherlands

Multi-Country Partner Multi-Country Partner

Corporate Member ESOMAR Corporate Member

Haystack BV
Klaprozenweg 75 B1
1033 NN Amsterdam
Netherlands
Phone: +31 (0)20 8004400
Fax: 321 662 0002

Haystack, a global multisensory research consultancy agency, helps you to perform better in your volatile and complex markets. We have accumulated a vast track record in the domains of product & service development, brand & communication experience, pack performance and shop experience.

Founded 1974
Employees 50
Turnover EUR 3.300.000
Interviewers 120

Company type:

  • Full Service Market Research Agency

Affiliation:
Sens Group

Professional Associations:

Certification:
European Sensory Network

Haystack, a global multisensory research consultancy agency, helps you to perform better in your volatile and complex markets. We have accumulated a vast track record in the domains of product & service development, brand & communication experience, pack performance and shop experience. At Haystack we look at each research project from a multi-sensorial perspective. We strongly believe it’s the interaction of all senses that influences our perception, experience and decision-making in real-life. We call the process of achieving this Symphony Of Senses. We tap as much as possible into all senses to give people a congruent experience that emotionally resonates. We do that by incorporating the latest implicit, emotive and contextual methodologies in our research solutions.

Research conducted in

Regions

  • Africa
  • Asia (Pacific)
  • Asia (Australasia)
  • America (Central)
  • America (Caribbean)
  • Europe (Central/Eastern)
  • America (South)
  • Middle East
  • America (North)
  • Europe (Northern/Western)

Countries

  • Albania
  • American Samoa
  • Andorra
  • Angola
  • Anguila
  • Antigua and Barbuda
  • Argentina
  • Aruba
  • Australia
  • Austria
  • Bahamas
  • Bangladesh
  • Barbados
  • Belarus
  • Belgium
  • Belize
  • Benin
  • Bermuda
  • Bhutan
  • Bolivia
  • Borneo
  • Bosnia-Herzegovina
  • Botswana
  • Bouvet Island
  • Brazil
  • British Indian Ocean Territory
  • Brunei
  • Bulgaria
  • Burkina Faso
  • Burundi
  • Cambodia
  • Cameroon
  • Canada
  • Cape Verde
  • Caymen Islands
  • Central African Republic
  • Chad
  • Channel Island
  • Chile
  • China
  • Christmas Island
  • Colombia
  • Congo, Democratic People's Republic
  • Congo, Republic of
  • Cook Island
  • Costa Rica
  • Côte d'Ivoire
  • Croatia
  • Cuba
  • Curacao
  • Cyprus
  • Czech Republic
  • Denmark
  • Djibouti
  • Dominica
  • Dominican Republic
  • Ecuador
  • Egypt
  • El Salvador
  • Equatorial Guinea
  • Eritrea
  • Estonia
  • Ethiopia
  • Falkland Islands
  • Fiji Islands
  • Finland
  • France
  • French Guiana
  • French Polynesia
  • Gabon
  • Gambia
  • Georgia
  • Germany
  • Ghana
  • Gibraltar
  • Granada
  • Greece
  • Greenland
  • Grenada
  • Guadeloupe
  • Guam
  • Guatemala
  • Guinea
  • Guinea-Bissau
  • Guyana
  • Haiti
  • Honduras
  • Hong Kong
  • Hungary
  • Iceland
  • India
  • Indonesia
  • Iran, Islamic Republic of
  • Iraq
  • Ireland
  • Isle of Man
  • Israel
  • Italy
  • Jamaica
  • Japan
  • Jordan
  • Kazakhstan
  • Kenya
  • Kiribati
  • Korea, Democratic People's Republic
  • Korea, Republic of
  • Kuwait
  • Kyrgyzstan
  • Laos
  • Latvia
  • Lebanon
  • Lesotho
  • Liberia
  • Libya
  • Lichtenstein
  • Lithuania
  • Luxembourg
  • Macau
  • Macedonia
  • Madagascar
  • Malawi
  • Malaysia
  • Maldives
  • Mali
  • Malta
  • Marshall Islands
  • Martinique
  • Mauritania
  • Mauritius
  • Mexico
  • Micronesia, Federated States of
  • Moldova, Republic of
  • Monaco
  • Mongolia
  • Montenegro
  • Morocco
  • Mozambique
  • Myanmar
  • Namibia
  • Nauru
  • Nepal
  • Netherlands
  • Netherlands Antilles
  • New Caledonia
  • New Zealand
  • Nicaragua
  • Niger
  • Nigeria
  • Norfolk Island
  • Norway
  • Oman
  • Palau
  • Panama
  • Papua New Guinea
  • Paraguay
  • Peru
  • Philippines
  • Pitcairn Island
  • Poland
  • Portugal
  • Puerto Rico
  • Qatar
  • Réunion
  • Romania
  • Russian Federation
  • Rwanda
  • Saint Helena
  • Saint Kitts and Nevis
  • Saint Lucia
  • Saint Vincent and the Grenadines
  • Samoa
  • Saudi Arabia
  • Senegal
  • Serbia
  • Seychelles
  • Sierra Leone
  • Singapore
  • Slovakia
  • Slovenia
  • Solomon Islands
  • Somalia
  • South Africa
  • Spain
  • Spain (Canary Islands)
  • Sri Lanka
  • St. Pierre and Miquelon
  • Sudan
  • Suriname
  • Swaziland
  • Sweden
  • Switzerland
  • Syrian Arab Republic
  • Taiwan
  • Tajikistan
  • Tanzania
  • Tasmania
  • Thailand
  • Timor-Leste
  • Togo
  • Tonga
  • Trinidad & Tobago
  • Tunisia
  • Turkey
  • Turkmenistan
  • Uganda
  • Ukraine
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)
  • Uruguay
  • Uzbekistan
  • Vanuatu
  • Venezuela
  • Vietnam
  • Virgin Islands (USA)
  • Yemen
  • Zambia
  • Zimbabwe

Key people

Mr. Kjell Massen
Country manager The Netherlands
ESOMAR Member
Linkedin profile

Ludovic Depoortere

Wim Hamaekers

Research Specializations

Market Sectors

  • Advertising / Public Relations
  • Beverages
  • Detergents
  • Fragrance Industry
  • Foods / Nutrition

Research Solutions

  • Brand Research
  • Concept development & Strategy
  • Concept Testing
  • International Studies
  • New Product Research
  • Packaging / Design
  • Product / Sensory Testing

Research Services

  • Consultancy
  • International Research
  • New Product Research
  • Data Collection / Field Services
  • Desk Research
  • Omnibus Surveys
  • Quantitative
  • PAPI
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