ABR SESTA Sp. z o.o.

Warsaw, Poland

Łucka 7/9
00-842 Warsaw
Poland
Phone: +48-22-3226500
Fax: +48-22-3226501

We are a team of 40 specialists that provide a wide range of research services from 1996: - Consumers studies (quantitative, qualitative, ethnography) - In-store audits - Mystery Shopper -…

Founded 1996
Employees 40
Interviewers 200

Company type:

  • Consulting services

Affiliation:
ECR

Professional Associations:

  • PKJPA, PTBRIO

Certification:
PKJPAOFBOR

We are a team of 40 specialists that provide a wide range of research services from 1996:
- Consumers studies (quantitative, qualitative, ethnography)
- In-store audits
- Mystery Shopper
- In-store audit software and business intelligence
- Market analysis (desk research)

We are equipped in advanced IT and software tools:
- CADAS professional MR platform (CATI, CAPI, CAWI and Mystery Shopper)
- SPSS, VBA, SQL
- 120 PDA (Motorola MC 55), netbooks, laptops, tablets
- CATI studio
- On-line advanced Business Intelligence (over 2000 users in Poland) – developed internally
- Advanced Oracle database structures

We have our own directly coordinated net off 150 auditors specialized in in-store audits and secret shopper. We cooperate with over 20 regional fieldwork coordinators and have access to over 650 market researchers. We make more than 50 000 audits a year.

Quality: we have a certificate and we are regularly audited in the Auditors Work Quality Control Program.

Research conducted in

Regions

  • Europe (Central/Eastern)
  • Europe (Northern/Western)

Countries

  • Czech Republic
  • Germany
  • Hungary
  • Poland
  • Slovakia

Key people

Mr. Sebastian Starzynski
Managing Director
ESOMAR Member

Mr Sebastian Starzyński

Ms Anna Ruman

Mr Marcin Dobek

Research Specializations

Market Sectors

  • Cosmetics / Hygiene
  • Direct Marketing
  • Foods / Nutrition
  • Supermarkets
  • Airlines
  • Beverages
  • Catering / Hospitality
  • Confectionery
  • Consumer Services
  • Durables / Electrical Goods
  • Detergents
  • Energy / Utilities
  • Fragrance Industry
  • Healthcare / Pharmaceutical
  • Internet / Online
  • Pet Owners / Foods / Supplies
  • Telecommunications
  • Textile / Fashion / Clothing
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Consumer Research
  • Mystery Shopping
  • Sales Tracking
  • Store Audits
  • Shopper Insights
  • Brand Research
  • Business-to-business
  • Customer Satisfaction Studies
  • Pricing Studies
  • Public Opinion
  • Segmentation Research

Research Services

  • Data Analysis
  • Segmentation Analysis
  • Statistical Analysis
  • Eye Tracking
  • Business-to-Business Research
  • International Research
  • Marketing Research
  • New Product Research
  • Mobile Qualitative
  • Diary
  • Database Development
  • Data Mining
  • Desk Research
  • Gamification
  • PAPI
  • CAPI
  • CATI
  • Mystery shoppers
  • Focus groups
  • in-depth interviews
  • Recruiting
  • Online focus groups
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