Insight Institute AG

Zurich, Switzerland

Bergstrasse 138
8032 Zurich
Switzerland
Phone: +41-44-387.9090
Fax: +41-44-387.9091

Insight's services cover conceptualisation, consulting, implementation and analysis, primarily of qualitative research projects. All research is conducted by a team of professional moderators and…

Founded 2005
Employees 7
Turnover > CHF 2 Mio
Interviewers 20

Company type:

  • Qualitative Research Consultant / Moderator

Affiliation:
Independent

Professional Associations:

  • VSMS - Swiss Research

Insight's services cover conceptualisation, consulting, implementation and analysis, primarily of qualitative research projects. All research is conducted by a team of professional moderators and experienced interviewers, as well as other external experts. For quantitative - or combined - research projects, Insight cooperates with a network of professional partner institutes. Insight meets the challenges of modern markets, and the need to observe their individual high level of complexity, fast pace and information overflow, by conducting in-depth and accurate explorative research. Insight gives utmost priority to the precise definition of methodology, scientific questioning techniques as well as sound, application-oriented evaluations and analyses.

Research conducted in

Regions

  • Worldwide

Countries

  • Australia
  • China
  • France
  • Germany
  • Hong Kong
  • Israel
  • Italy
  • Japan
  • Mexico
  • Netherlands
  • Singapore
  • Spain
  • Switzerland
  • Turkey
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Robert Schwarz
Researcher / Managing Partner
ESOMAR Member

Mr. Thomas Gehrig

Mrs. Elisabeth Mlasko

Research Specializations

Market Sectors

  • Advertising / Public Relations
  • Financial Services
  • Foods / Nutrition
  • Healthcare / Pharmaceutical
  • Telecommunications
  • Agriculture
  • Automotive
  • Beverages
  • Catering / Hospitality
  • Charity / Non-profit
  • Chemicals
  • Confectionery
  • Consultancy
  • Cosmetics / Hygiene
  • Durables / Electrical Goods
  • Detergents
  • Energy / Utilities
  • IT / Software / Hardware
  • Legal / Lawyers
  • Logistic / Mail / Transportation
  • Media
  • Petrol / Oil / Gas
  • Public Sector / Government
  • Retail / Wholesale
  • Textile / Fashion / Clothing
  • Tobacco / Cigarettes
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Advertising Research - General
  • Brand Research
  • Image Studies
  • International Studies
  • Product / Sensory Testing
  • Business-to-business
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Demographic Research
  • Employee Research
  • Ethnographic Research
  • Media Research - General
  • Audience Research
  • New Product Research - General
  • Packaging / Design
  • Pricing Studies
  • Projective Techniques
  • Semiotic and Cultural Analysis
  • Senior Citizen / Mid-life
  • Usage & Attitude Studies
  • Online/Mobile Panel

Research Services

  • Desk Research
  • Omnibus Surveys
  • PAPI
  • CAPI
  • CATI
  • Mail
  • Online
  • Mystery shoppers
  • Focus groups
  • In-depth interviews
  • Recruiting
  • Online Focus Groups / Bulletin Boards
  • Data Mining and Analysis
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