IROResearch Oy

Helsinki, Finland

Kansakoulukatu 1A
64 Helsinki
Finland
Phone: +358-9-774.0600
Fax: +358-9-7740.6060

IRO Research Oy (Ltd.) is a full service independent research agency. We have at our premises a fully equipped CATI center. We also offer fully equipped viewing facilities for qualitative fieldwork in…

Founded 1990
Employees 24
Turnover EUR 3.700.000
Interviewers 230

Company type:

  • Full Service Market Research Agency

Professional Associations:

  • SMTL

IRO Research Oy (Ltd.) is a full service independent research agency. We have at our premises a fully equipped CATI center. We also offer fully equipped viewing facilities for qualitative fieldwork in the heart of Helsinki. Our strengths are knowledge in research planning, understanding of marketing and marketing communications and knowledge and experience of the Finnish market and people.

IRONet (Bellview Web) is our solution for conducting interviews over the World Wide Web. We do surveys over the Web both on issues related to the Web and on "traditional" marketing research. You always also have the opportunity to use our CATI-recruited IRONetPanel, which consists of more than 37.000 internet users.

If you want to know and understand Finnish consumer or b-to-b markets, please don't hesitate to contact us!

Research conducted in

Regions

  • Europe (Northern/Western)

Countries

  • Finland

Key people

Mr. Markku Martikainen
Managing Director
ESOMAR Member

Mr. Vesa Väisänen

Mr. Harri Kyttälä

Mr. Hannu Horttana

Mr. Antti Suomela

Research Specializations

Market Sectors

  • Advertising / Public Relations
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware
  • Media
  • Telecommunications
  • Automotive
  • Beverages
  • Catering / Hospitality
  • Charity / Non-profit
  • Chemicals
  • Confectionery
  • Cosmetics / Hygiene
  • Durables / Electrical Goods
  • Detergents
  • Energy / Utilities
  • Financial Services
  • Fragrance Industry
  • Foods / Nutrition
  • Logistic / Mail / Transportation
  • Petrol / Oil / Gas
  • Public Sector / Government
  • Retail / Wholesale
  • Textile / Fashion / Clothing
  • Tobacco / Cigarettes
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Advertising Research
  • Brand Research
  • Business-to-business
  • Tracking Studies
  • Web Panel
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Demographic Research
  • Employee Research
  • Image Studies
  • International Studies
  • Media Testing
  • Audience Research
  • Product Research
  • Product Testing
  • Packaging / Design
  • Pricing Studies
  • Projective Techniques
  • Segmentation Research
  • Senior Citizen / Mid-life
  • Statistic Analysis
  • Usage & Attitude Studies

Research Services

  • Desk Research
  • PAPI
  • CAPI
  • CATI
  • Mail
  • Online
  • Focus groups
  • in-depth interviews
  • Recruiting
  • Online focus groups
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