E.M.R.A. (European Market Research Associates)

Paris, France

115 Bd Voltaire
75011 Paris
France
Phone: +33-1-6422.8005
Fax:

EMRA is a full service company specialising in qualitative research in three main areas: Business to Business, Healthcare and Cross Cultural Consumer (analysing and interpreting the behaviour of...

Founded 1996
Employees 2
Interviewers 30

Company type:

  • International Market Research Services

Professional Associations:

  • Market Research Society

EMRA is a full service company specialising in qualitative research in three main areas: Business to Business, Healthcare and Cross Cultural Consumer (analysing and interpreting the behaviour of French consumers for non French clients).

Caroline Baker has worked in Business to Business research, notably in new technology markets for nearly thirty years: initially in London, then in France from 1982 onwards.

Florence Coste qualified as a doctor before moving across to marketing; she has worked on a wide variety of healthcare reseach projects over the last fourteen years.

We are both fully involved in all the research conducted by EMRA, from project management to moderating focus groups or IDIs and analysing/presenting final results. Our network of interviewers throughout France is specialised in face to face depth interviews with consumers and professionals and in-home product tests.

Research conducted in

Regions

  • America (North)
  • Europe (Northern/Western)

Countries

  • Belgium
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Israel
  • Italy
  • Mauritius
  • Morocco
  • Netherlands
  • Norway
  • Portugal
  • Singapore
  • Spain
  • Sweden
  • Switzerland
  • Tunisia
  • United Kingdom (GB)
  • United States (USA)

Key people

Ms. Caroline Baker
Managing Director
ESOMAR Member

Mrs. Florence Coste

Research Specializations

Market Sectors

  • Cosmetics / Hygiene
  • Financial Services
  • Healthcare / Pharmaceutical
  • IT / Software / Hardware
  • Telecommunications
  • Automotive
  • Catering / Hospitality
  • Charity / Non-profit
  • Chemicals
  • Consultancy
  • Durables / Electrical Goods
  • Energy / Utilities
  • Foods / Nutrition
  • Logistic / Mail / Transportation
  • Retail / Wholesale
  • Textile / Fashion / Clothing
  • Toys / Games
  • Travel / Tourism / Sport / Leisure

Research Solutions

  • Business-to-business
  • Image Studies
  • International Studies
  • Product Research
  • Product Testing
  • Advertising Research
  • Brand Research
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Employee Research
  • Packaging / Design
  • Pricing Studies
  • Projective Techniques
  • Semiotic and Cultural Analysis
  • Senior Citizen / Mid-life
  • Usage & Attitude Studies

Research Services

  • Desk Research
  • Mystery shoppers
  • Focus groups
  • in-depth interviews
  • Recruiting
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