Global Link

Maroussi, Greece

5, Konitsis Street
151 25 Maroussi
Athens
Greece
Phone: +30-210-612.8800
Fax: +30-210-612.8810

GLOBAL LINK is a full service agency formed to meet the growing need for marketing input and actionable results from research. It carries out all types of consumer research including U&A studies,…

Founded 1989
Employees 15
Turnover EURO 1.500.000
Interviewers 500

Company type:

  • Full Service Market Research Agency
  • Mystery Shopping Services

Affiliation:
ADD + IMPACT® Network; Sports Marketing Surveys

Professional Associations:

  • Greek Institute of Marketing
  • QRCA
  • International Qualitative
  • MRS
  • MSPA, Greek Institute of Customer Service

Certification:
Association of Greek Market & Opinion Research Companies; PESS (IQCS)

GLOBAL LINK is a full service agency formed to meet the growing need for marketing input and actionable results from research. It carries out all types of consumer research including U&A studies, product and package testing, advertising research and customer satisfaction. Special expertise in researching business markets and working for the service sectors.

It is an agency principle to employ only senior researchers, holders of MBA or Ph.D degrees.

FIELDWORK INFRASTRUCTURE
(a) QUANTITATIVE
- In-house CATI, CAPI and CAWI
- Door-to-door national interviewing fieldforce
- Hall tests
- Postal
- Mystery Shopping

(b) QUALITATIVE
- Three viewing studios
- Simultaneous translation
- Video filming

GLOBAL LINK is experienced in responding rapidly to problem solving and working to tight schedules in a cost effective way. Most of the agency's high growth has come from
return assignments and the introduction of new clients through existing clients' recommendation. Clientele includes a wide range of blue chip corporations and leading international research organizations.

Research specializations

Market Sectors

  • Automotive
  • Consumer Services
  • Financial Services
  • New Products
  • Telecommunications

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Brand Research
  • Business-to-business
  • New Product Research
  • New Product Research - General
  • Retail Research
  • Mystery Shopping

Research Services

  • Qualitative
  • Creativity / Ideation Workshops
  • Quantitative
  • CAPI
  • CATI
  • Mystery shoppers
  • Research Software
  • Survey (questionnaire, sampling)

Research conducted in

Regions

  • Europe (Central/Eastern)
  • Middle East
  • Europe (Northern/Western)

Countries

  • Albania
  • Australia
  • Bulgaria
  • Croatia
  • Cyprus
  • Czech Republic
  • Egypt
  • Greece
  • Lebanon
  • Romania
  • Russian Federation
  • Serbia
  • Slovakia
  • Slovenia
  • Turkey

Key people

Mr. Constantine Sigalos
Managing Director
ESOMAR Member

Mr. Elias Skordas

Ms. Stephania Damas

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