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Quantum Consumer Solutions Pvt Ltd (Formerly known as Quantum Market Research Pvt Ltd)

Quantum is about clear thinking in a complex, ever changing world and we focus on thought leadership by pushing the frontiers of consumer understanding.

Just as cosmology is a study of the universe as a whole, our unique brand of ‘consumology’ studies the consumer as a whole.

The Quantum credo is to channel emergence and there is a constant quest for the next adjacent possibility, idea or thought along with an insistent navigation of current realities to reach it.

Quantum Consumer Solutions comprises four divisions:

1. Quantum Qualitative: An incisive understanding of the consumer to identify anxieties and motivations that underlie behavior.

2. Quantum Ethnography: The exploration of consumer and brand cultures that come from a rigorous observation of consumer behavior.

3. Quantum 360: A consumer consulting division that uses a co creation based approach that takes insights all the way to solutions.

4. Quantum Live: A first hand experience of how the consumer transacts with brands and interacts with the environment.

These divisions come together to partner the strategic planning process for a wide spectrum of brands across the globe.

Our collective expertise is an effective tool for any marketer whose strategies and blueprints need to evolve from a deep and robust understanding of the consumer.

Professional Associations   

  Market Research Society of India, Market Research Society of Singapore

Research conducted in:

Research conducted in:
Regions: Countries:
  • Worldwide
  • Argentina
  • Australia
  • Bangladesh
  • Brazil
  • Brunei
  • Chile
  • China
  • Colombia
  • Croatia
  • Egypt
  • France
  • Germany
  • Hong Kong
  • Hungary
  • India
  • Indonesia
  • Japan
  • Korea, Democratic People's Republic
  • Korea, Republic of
  • Malaysia
  • Mexico
  • Nigeria
  • Pakistan
  • Philippines
  • Poland
  • Russian Federation
  • Saudi Arabia
  • Singapore
  • South Africa
  • Spain
  • Sri Lanka
  • Switzerland
  • Taiwan
  • Thailand
  • Turkey
  • United Arab Emirates
  • United Kingdom (GB)
  • United States (USA)
  • Venezuela
  • Vietnam

Specialised in = Specialisation

Scope of business:

Scope of business:
Market Sectors: Research Solutions: Research services:
Advertising / Public Relations
Catering / Hospitality
Charity / Non-profit
Cosmetics / Hygiene
Durables / Electrical Goods
Energy / Utilities
Financial Services
Fragrance Industry
Foods / Nutrition
Healthcare / Pharmaceutical
IT / Software / Hardware
Logistic / Mail / Transportation
Petrol / Oil / Gas
Public Sector / Government
Retail / Wholesale
Textile / Fashion / Clothing
Tobacco / Cigarettes
Toys / Games
Travel / Tourism / Sport / Leisure
Advertising Research
Brand Research
Children / Youth's Research
Concept Testing
Consumer Research
Customer Satisfaction Studies
Data mining
Demographic Research
Employee Research
Ethnographic Research
Image Studies
International Studies
Media Testing
Audience Research
Product Research
Product Testing
Packaging / Design
Pricing Studies
Projective Techniques
Store Audits
Scenario Planning
Segmentation Research
Semiotic and Cultural Analysis
Syndicated Research
Tracking Studies
Usage & Attitude Studies
Web Panel
Desk Research
Focus groups
in-depth interviews
Online focus groups

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A 305, Neelam Centre, S K Ahire Marg, Worli
Marg, Worli
400030 Mumbai
Phone: +91-2243474721

Key people
Dr. Meena Kaushik
Ms. Srilekha Agarwal
Mrs. Rinita Singh
Mrs. Lakshmi Seth
Mr. Madhav Srinivasan

Meena Kaushik

Qualitative Agency/Consultant
Founded in: 1990
Employees: 150