ApertaMente Srl

Monza, Italy

Via Palestro, 5/B
I - 20900 Monza
MB
Italy
Phone: +39-039-2914-366
Fax: +39-039-2914-365

ApertaMente is an organization specializing in ad-hoc marketing research that merges different professional experiences, both client-side and agency-side, in different areas of research, delivering...

Founded 2010
Employees 4
Turnover USD 980.000
Interviewers 1.000

Company type:

  • Full Service Market Research Agency

ApertaMente is an organization specializing in ad-hoc marketing research that merges different professional experiences, both client-side and agency-side, in different areas of research, delivering insightful decisional support to Companies.
We offer both full service research and field & tab services to international agencies, both qualitative and quantitative, using a variety of data collection techniques: in-depth interviews, focus groups, creativity workshops; face to face, telephone (from a facility based in Italy), on-line interviews. Our research methods support all the main decision areas, from NPD to communication, to distribution, with dedicated tools for below-the-line testing, shopper behaviour insight, generating ideas for innovation, tracking the vitality of brands.
Our competencies range from B2C to B2B, in both domestic and international markets. Our clients can rely on full understanding of their needs and specifications, dependable and timely execution of projects, clear, insightful and actionable results.
Creativity in research design, flexibility in research handling, full transparency in operations and relationships, continuous attention to quality and competitive prices are tangible proofs of our commitment to customers and distinctive features of our company.

Research conducted in

Regions

  • Europe (Northern/Western)

Countries

  • Austria
  • France
  • Germany
  • Italy
  • Portugal
  • Spain
  • Switzerland
  • United Kingdom (GB)

Key people

Mr. Glauco Savorgnani
Senior Partner
ESOMAR Member

Mrs. Eleonora D'Onofrio
Senior Partner and Qualitative and Quantitative Research Director
ESOMAR Member

Mr Marco Besana

Mr Glauco T. Savorgnani

Research Specializations

Market Sectors

  • Advertising / Public Relations
  • Beverages
  • Energy / Utilities
  • Foods / Nutrition
  • Automotive
  • Catering / Hospitality
  • Chemicals
  • Confectionery
  • Consultancy
  • Cosmetics / Hygiene
  • Durables / Electrical Goods
  • Detergents
  • Financial Services
  • Fragrance Industry
  • Healthcare / Pharmaceutical
  • Legal / Lawyers
  • Logistic / Mail / Transportation
  • Telecommunications
  • Textile / Fashion / Clothing
  • Tobacco / Cigarettes

Research Solutions

  • Business-to-business
  • Product Testing
  • Tracking Studies
  • Brand Research
  • Children / Youth's Research
  • Concept Testing
  • Consumer Research
  • Customer Satisfaction Studies
  • Employee Research
  • Ethnographic Research
  • Image Studies
  • International Studies
  • Opinion Polling
  • Packaging / Design
  • Panels
  • Pricing Studies
  • Projective Techniques
  • Segmentation Research
  • Semiotic and Cultural Analysis
  • Statistic Analysis
  • Usage & Attitude Studies

Research Services

  • Desk Research
  • PAPI
  • CAPI
  • CATI
  • Online
  • Mystery shoppers
  • Focus groups
  • in-depth interviews
  • Recruiting
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