von-Anckeln-Strasse 11
21029 Hamburg
Germany
Phone: +49-40-725.8250
Fax: +49-40-7258.2545

GMS is a market research firm based on the long-term experience of its founders. Helmut Jung, previous ESOMAR President with an international research (GfK, WPP, INRA) and Gerda Jung with a thorough…

Founded 1998
Employees 7
Turnover EUR 1.800.000
Interviewers 50

Company type:

  • Full Service Market Research Agency

Affiliation:
GMS Consult GmbH, Hamburg

Professional Associations:

  • BVM
  • Marketing Club Frankfurt
  • Member of DMV (German Marketing Association)

GMS is a market research firm based on the long-term experience of its founders. Helmut Jung, previous ESOMAR President with an international research (GfK, WPP, INRA) and Gerda Jung with a thorough consulting background guarantee that GMS does not only provide correctly collected and examined data, but also offers:
- technical competence and knowledge in specific markets
- a profound expertise in research techniques and methods
- consulting competence in planning, implementing and assessing surveys and projects.

We are active in broad areas of market and social research. We offer the full range of qualitative and quantitative research with a special expertise in:
- Advertising and communication research
- Financial services
- Information and Communication
- Telecommunication
- Travel and Transport.

Apart from general public and consumer surveys as well as specialized investigations in the B-t-B area GMS offers both tailor-made concepts and standardized special services in the area of political and social research for governments, parties and media.

Research specializations

Market Sectors

  • Cosmetics / Hygiene
  • Financial Services
  • IT / Software / Hardware
  • Public Sector / Government
  • Telecommunications

Research Solutions

  • Advertising & Marketing effectiveness
  • Advertising Research - General
  • Business-to-business
  • Concept development & Strategy
  • Concept Testing
  • Customer Satisfaction Studies
  • Public Opinion / Political
  • Opinion Polling

Research Services

  • Data Collection / Field Services
  • Omnibus Surveys
  • Qualitative
  • Focus groups
  • In-depth interviews
  • Quantitative
  • Mystery shoppers
  • Online

Research conducted in

Regions

  • Asia (Pacific)
  • Europe (Central/Eastern)
  • America (North)
  • Europe (Northern/Western)

Countries

  • Belgium
  • Czech Republic
  • Denmark
  • Finland
  • France
  • Germany
  • Greece
  • Hungary
  • Iceland
  • Ireland
  • Italy
  • Japan
  • Netherlands
  • Norway
  • Palestinian Territory
  • Poland
  • Portugal
  • Spain
  • Sweden
  • Switzerland
  • United Kingdom (GB)
  • United States (USA)

Key people

Mr. Rainer Arenz
Managing Director
ESOMAR Member

Jung Helmut

Mrs. Gerda Jung

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